Social Media and Brand Content Executive

Dover Street Market (International) Limited; Greater London; On-site; GBP 32,000 - 46,000; Full time

Benefits offered by this job

20 days holiday + bank holidays

Clothing allowance

Employee discount (up to 60%)

Rose Bakery discount 50%

Access to RetailTrust

VirtualGP access

Cyclescheme and Eyecare vouchers

Job summary

Dover Street Market is seeking a highly organised Social Media and Brand Content Executive to manage its organic channels and brand content. The role supports the Brand Content Lead in turning DSM’s cultural and commercial priorities into engaging, social-first content that elevates the brand and strengthens community engagement.

Key responsibilities include planning and copywriting for Instagram, LinkedIn, and Little Red Book, maintaining a content calendar, and analysing performance data to

Qualifications

• Proven ability to translate brand priorities into social content.
• Experience managing organic social channels across platforms.
• Strong written communication and copywriting skills.

Responsibilities

• Manage DSM’s organic social channels from planning to publishing.
• Maintain the content calendar aligned with marketing priorities and launches.
• Monitor community engagement and escalate relevant feedback.
• Analyse channel performance and audience insights for improvements.
• Coordinate assets from briefing to delivery with Merchandising and design teams.
• Support monthly reporting with CRM, Marketing, Merchandising and E-Shop teams.

Skills

Social-first copywriting

Platform adaptation

Organisational skills

Deadline management

Tools

Instagram

LinkedIn

Scheduling tools

Little Red Book

Job description

Dover Street Market is seeking a highly organised and culturally aware Social Media and Brand Content Executive to manage its organic social channels and brand content. Supporting the Brand Content Lead, the role translates DSM’s cultural and commercial priorities into engaging, social-first content that elevates the brand, strengthens community engagement and supports wider marketing objectives.

Key Responsibilities

• Manage DSM’s organic social channels, including Instagram, LinkedIn and Little Red Book, from planning and copywriting through to scheduling and publishing.
• Maintain the content calendar, aligning activity with marketing priorities, launches, product stories and cultural moments.
• Monitor and respond to community engagement, escalating relevant feedback, opportunities or issues.
• Analyse channel performance, social conversations and audience insights to recommend content improvements and growth opportunities.
• Coordinate partner and in-house assets from briefing and production through to delivery, working with Merchandising, E-Shop and graphic designers.
• Support integrated communications and monthly reporting with CRM, Marketing, Merchandising and E-Shop teams.

Key Skills and Experience

• Strong social-first copywriting skills and the ability to adapt content for different platforms and audiences.
• Experience using social platforms and scheduling tools, including Instagram and LinkedIn; knowledge of Little Red Book is desirable.
• Strong interest in fashion, retail, culture, design and digital communities.
• Highly organised and detail-oriented, with the ability to manage multiple deadlines, assets and stakeholders.
• Able to interpret performance data, make practical recommendations and collaborate across teams and partners while maintaining brand consistency.

What We Offer

• 20 days holiday plus Bank Holidays, increasing with each year of service up to 5 additional days
• A generous Clothing Allowance
• Up to 60% DSM Employee Discount
• 50% discount on all Rose Bakery food and drink
• Access to RetailTrust, our Employee Assistance Programme
• 24/7 Access to our VirtualGP service
• Cyclescheme and Eyecare Vouchers

Equal Opportunity

The diversity of our workforce is what makes us unique, creative and connected.As an equal opportunity employer, we work hard to ensure that candidates and employees are treated fairly. We do not tolerate discrimination of any kind. We welcome people from all courses of life - age, race, gender, sexuality, disability, and more - and strive to make everyone feel like they belong.We review our recruitment selection criteria, hiring processes and onboarding often. The goal is to be as diverse and inclusive as possible.Put simply: we welcome everybody, respect everyone's stories, and celebrate our differences.