Social Lead

Great Influence; Manchester; On-site; GBP 60,000 - 80,000; Full time

Job summary

A personal branding agency is seeking a Social Lead in Manchester. This role involves driving social media execution primarily on LinkedIn and Instagram and managing client relationships. The ideal candidate has proven experience in social content creation and excellent client communication skills. Join a fast-growing team and help shape the future of personal branding.

Benefits

Company share scheme

Life Admin Half Day

Qualifications

• Proven experience creating and running social content at a high level.
• Sharp copywriting skills, especially on LinkedIn and Instagram.
• Excellent client communication skills.

Responsibilities

• Lead social media execution across multiple client accounts.
• Write, edit, and post high-quality social content.
• Manage day-to-day client relationships and act as a trusted partner.

Skills

Social content creation

Copywriting

Client communication

Analytics

Organizational skills

Job description

About Us

We’re a personal branding agency working with some of the UK’s most high-profile leaders, founders, and entrepreneurs. Our focus is helping clients build influence through social media and content — primarily LinkedIn and Instagram. We’re at an exciting stage in our growth journey and are looking for a Social Lead to join us as a key part of that.

This role is for someone who thrives on doing the work at a high level while also setting the standard for others. You’ll not only drive results for clients through hands-on social execution, but you’ll also become an expert in personal branding by delivering consistently high-quality content, learning from direct client outcomes, and setting the bar for the rest of the team to follow. As part of the agency’s leadership team, you’ll play a role in shaping the direction and growth of the business itself, and partner with the Founder in setting overall client strategies.

We’re currently hiring for two roles: an Instagram Specialist and this Social Lead. While the Instagram hire will go deep on that platform, this role is designed for a social media generalist who can operate across channels, client types, and content formats, with a particular focus on LinkedIn and Instagram.

The Role

As Social Lead, you’ll be both creator and manager:

• Lead on social media execution across multiple client accounts, primarily LinkedIn and Instagram.
• Write, edit, and post high-quality social content (copywriting first, with an ability to brief and oversee visuals/video).
• Own the day-to-day client relationship (WhatsApp, monthly calls, quarterly meetings) and act as their trusted partner.
• Brief and manage another social executive in the team, ensuring standards are upheld.
• Plan, schedule, and post content across platforms.
• Track and report on performance, turning data into insight and recommendations.
• Bring fresh, culturally relevant ideas that align to clients’ goals.
• Contribute to agency leadership conversations, growth decisions, and internal standards.
• Work alongside the Founder to set client strategies and ensure execution delivers against them.

This role is around 80% execution / 20% planning + strategy — it’s hands-on, but you’ll also have the trust to steer accounts and show leadership through the quality of your own work. By personally delivering excellent results, you’ll become an authority on what makes personal branding work in practice, raise the bar for the rest of the agency, and play a pivotal role in our journey of growth.

What We’re Looking For

• Proven experience creating and running social content at a high level (agency or in-house).
• Sharp copywriting skills and comfort working across LinkedIn and Instagram.
• Excellent client communication — professional but personable, able to build trust fast.
• Reliable, organised, and structured in delivery.
• Comfortable with analytics and social reporting.
• A natural curiosity for trends, content formats, and what drives performance.

What Success Looks Like

• Clients are consistently outperforming on social compared to before.
• Founders are freed from day-to-day client delivery without any drop in quality or relationship.
• You’re recognised by clients as a trusted extension of their leadership team.
• You’ve established yourself internally as the standard-setter for execution.

Why Join Us

• Career-defining role: step up from a big agency into a leadership-track role where your work directly shapes the business.
• Ownership upside: you’ll be placed onto our company share scheme and share in the value of what we’re building.
• High-profile clients: work directly with founders, leaders, and entrepreneurs building influence at the top of their industries.
• Growth journey: be part of a fast-growing agency shaping the future of personal branding.
• Culture: ambitious, creative, great care, personable, no-ego, team-first.

Benefits

• Company share scheme - You\'ll own part of what you\'re helping to build
• Life Admin Half Day - Half a day off every month fully paid to do all your life admin

Location - Manchester City Centre, in office Mon/Weds/Fri.