Social and Digital Media Executive

Glenshire Group; Kirkcaldy; On-site; GBP 25,000 - 35,000; Full time

Job summary

A leading company in Scotland is seeking a Social & Digital Media Executive to enhance their marketing efforts. The role involves managing social media platforms, creating engaging content, and collaborating with influencers. Ideal candidates will have a strong portfolio and experience in social media marketing, with opportunities for career progression within the company.

Benefits

Competitive Weekly Salary

10% Colleague Discount within Greens Retail stores & Subway

50% Discount within Glenshire Group Pizza Hut sites

Refer a friend bonus

Additional leave on length of service

Career progression opportunities

Qualifications

• Proven portfolio of creative work in social & digital media.
• Experience with social media channels like Facebook, Instagram, LinkedIn.
• Knowledge of trending topics in social media.

Responsibilities

• Manage all social media platforms and respond to customer interactions.
• Create and schedule content across various platforms.
• Liaise with social media influencers for brand promotion.

Skills

Creativity

Social Media Marketing

Communication

Attention to Detail

IT Literacy

Tools

Canva

Adobe Photoshop

Job description

Social & Digital Media Executive

Glenshire Group

About Us

Glenshire Group is a Scottish family-owned conglomerate based in Kirkcaldy. The Group was established in 2020 to consolidate various existing business interests spanning multiple sectors. Working with bold, one-of-a-kind startup companies, you’ll get the chance to bring your ideas to life across a variety of industries including retail, frozen drinks, property development and more.

• Greens Retail - Scotland’s leading independent convenience store chain.
• Skwishee - Frozen fizzy drink in over 300 locations UK-wide and growing rapidly.
• Pizza Hut - Join us on our brand new venture into Pizza Hut franchises.
  
  

About The Role

We are looking for an innovative, forward-thinking Social & Digital Media Executive to join our in-house Marketing team, working with our Head of Marketing to produce and implement creative marketing content.

We're looking for someone creative and proactive, with their finger on the pulse of both trends and platform updates to help us build, boost and develop our social media presence.

The role is based at our Head Office in Kirkcaldy, Fife, but the ability to be mobile and visit our locations is a plus.:

• Manage all social media platforms by monitoring and responding to customer comments, messages and reviews.
• Liaise with social media influencers and explore sponsorship opportunities to promote our brands.
• Create, schedule and post content across platforms such as Facebook, Instagram, TikTok and more.
• Manage Google Business listings and update information.
• Liaising with our in-house graphic designer to create relevant graphics, images, videos and other content for social media, marketing material etc.
• Co-ordinating nationwide events such as Free Skwishee Day & Bring Your Own Cup Day.
  
  

About You

Essentials

• A proven portfolio of creative work within social & digital media, either freelance or permanent.
• Social Media Marketing experience using channels such as Facebook, Instagram, LinkedIn, X, etc.
• Knowledge of trending topics within social media.
• Strong attention to detail.
• Excellent communication skills (written and verbal).
• IT literacy and digital organisational skills (i.e., computerised file and folder organisation).
  
  

Desirables

• Use of software for content creation such as Canva and Adobe Photoshop.
• Experience interpreting basic statistics for reporting purposes to adapt ongoing marketing strategy.
• Experience running ad campaigns on Meta, TikTok and Google Ads.
• Experience writing copy for press releases and articles.
  
  

Benefits

• Competitive Weekly Salary
• 10% Colleague Discount within Greens Retail stores & Subway, 50% within Glenshire Group Pizza Hut sites.
• Refer a friend bonus
• Additional leave on length of service
• Ample opportunity to learn and grow with lots of career progression opportunities.
  
  

When and how do I get started?

• We are looking for the successful candidate to start ASAP.
• Submit your CV, Cover letter and portfolio of work.