SEO Manager: Local & AI-Driven Campaigns Lead

Iconic Media Group; Wolverhampton; On-site; GBP 35,000 - 65,000; Full time

Job summary

Iconic Media Group in Wolverhampton is seeking an SEO Manager to oversee a diverse range of client campaigns and drive overall SEO strategy across technical, on-page, content and local search.

You will work hands-on with local and AI-driven search experiences, reporting to senior leadership while applying evidence-based recommendations. A strong agency background and ability to manage multiple campaigns are valued.

Qualifications

• Experience in an agency environment and managing multiple client campaigns.
• Strong understanding of technical SEO, content, authority, local search, and data.
• Able to explain SEO strategies and concepts to diverse audiences.
• Proactive in identifying problems and opportunities with evidence-based recommendations.

Responsibilities

• Manage a portfolio of client SEO campaigns across multiple industries.
• Cover technical SEO, on-page optimisation, and content strategy.
• Oversee Local SEO, off-page activity, and Generative Engine Optimisation (GEO).
• Work within established processes and reporting standards using proprietary tools.

Skills

Technical SEO

Campaign management

Local SEO

Agency experience

Tools

Semrush

Ahrefs

Screaming Frog SEO Spider

Google Search Console

Google Analytics/GA4

Looker Studio/Google Data Studio

Google Business Profile

WordPress

Job description

Iconic Media Group in Wolverhampton is seeking an SEO Manager to oversee a diverse range of client campaigns and drive overall SEO strategy across technical, on-page, content and local search.

You will work hands-on with local and AI-driven search experiences, reporting to senior leadership while applying evidence-based recommendations. A strong agency background and ability to manage multiple campaigns are valued.