SEO Content Growth Specialist (Hybrid)

Digital Waffle

Stafford

Hybrid

GBP 27,000 - 30,000

Full time

14 days+

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Job summary

Digital Waffle in Stafford is seeking a proactive SEO Executive to develop organic search and AI-driven experiences. You’ll work with an experienced SEO team focusing on content creation, optimisation and GEO strategies to boost visibility across traditional search engines and AI platforms.

The role suits a confident writer with a solid SEO grounding and a willingness to learn. Hybrid work includes one day per week in the office, with varied client projects and opportunities to grow technical

Qualifications

Experience in SEO or digital marketing.
Strong writing and editing skills.
Knowledge of GEO and AI-driven search helps.
Experience with content strategy.

Responsibilities

Create SEO and GEO-optimised content for various formats.
Write engaging content tailored to audiences and brand tones.
Improve on-page elements like meta titles and internal linking.
Proofread content produced by the team.
Support content strategies to improve organic and AI search visibility.
Conduct keyword, topic and intent research using SEO tools.
Monitor competitors for content opportunities.
Conduct SEO audits and improve site performance.
Assist with technical SEO like crawlability and Core Web Vitals.
Track performance with GA, GSC and Looker Studio and turn data into recommendations.
Set up and optimise Google Business Profiles for local SEO.
Support local SEO with location page optimisation.
Manage website content in CMS, upload content and optimise images.
Communicate with clients via email, calls, meetings.
Stay up to date with Google algorithms and AI search developments.