SEO Account Manager

GROUPM; Derry/Londonderry; On-site; GBP 35,000 - 55,000; Full time

Job summary

An established industry player is seeking a dynamic SEO Account Manager to lead one of their largest accounts. This role involves delivering top-notch SEO solutions to prestigious UK brands while managing multiple stakeholders and mentoring junior team members. The ideal candidate will have a strong background in competitive sectors, showcasing their expertise in SEO tools and strategies. Join a forward-thinking team where your insights will shape impactful campaigns and drive success in a fast-paced environment. If you're ready to elevate your career and make a significant impact, this opportunity is perfect for you.

Qualifications

• Experience in SEO account management with a focus on performance-driven sectors.
• Strong understanding of industry-standard SEO tools and techniques.

Responsibilities

• Oversee SEO activities and deliver best-in-class solutions for major UK brands.
• Conduct keyword research, technical audits, and competitor analysis.

Skills

SEO Management

Client Relationship Building

Keyword Research

Technical SEO Audits

Data Analysis

Communication Skills

Problem Solving

Education

Bachelor's Degree in Marketing or related field

Tools

Google Analytics

SEMRush

Google Data Studio

Deep Crawl

Screaming Frog

Job description

Description

Position at OpenMind

OPENMIND

Job Title: Manager - SEO

Department / Team: OPENMIND UK Team

ABOUT OPENMIND

OpenMind by WPP is an integrated agency model drawing on talent from across WPP. It has been created to accelerate the European transformation for Nestlé’s media function. Core to the solution is the advanced best data and technology capabilities, fuelled by WPP’s investment in AI, to maximise the impact of Nestlé media investment.

ACCOUNT OVERVIEW

OpenMind was recently awarded the ZEUR assignment for Nestlé Europe. With 47 countries, +450 team members, and regular new product launches, the account is looking for a Social SAD to support across the categories and product plans.

OVERVIEW OF ROLE:

We’re looking for a quick thinking, organised and versatile SEO Account Manager to oversee one of the biggest accounts for the UK team. You will be responsible for delivering best in class SEO solutions to some of the UK’s biggest brands, managing multiple stakeholders as well as ensuring the best output from more junior members of the team. We are looking for someone who has experience working in competitive and performance driven sectors and is ready to take the next step.

RESPONSIBILITIES:

The Account Manager supports the wider SEO team by conducting and writing up:

1. Keyword research.
2. On-page optimisation advice.
3. Technical audits.
4. Competitor analysis.
5. Reporting.
6. Link management activities.

Lead day to day Account Management of SEO activities:

1. Tracking, monitoring and reporting using Google Analytics and other tools.
2. Oversee the performance of all SEO campaigns and ensure that key insights are incorporated into future activity (monitor and report KPIs and technical issues across all clients’ websites).
3. Monitor industry trends and updates and report back on insights to their Account Manager and the wider team.
4. Regular contact with Planning teams ensuring a full understanding of Clients’ overall media strategy.

YOUR KNOWLEDGE & ABILITIES:

1. An excellent understanding of industry standard SEO tools including Google Analytics, Google Data Studio, Advanced Web Rankings, Deep Crawl, SEMRush and Screaming Frog.
2. Sound knowledge of HTML, CSS & JavaScript (knowledge of MySQL PHP/ASP & APIs is beneficial).
3. A high degree of numeracy and literacy.
4. Ability to build relationships at all levels of seniority.
5. Demonstrable Account Management experience in SEO.
6. Strong client relationship building experience with excellent presentation skills.
7. Highly motivated and able to work independently and as part of a team.
8. Able to write persuasive business documents including new business proposals and campaign summaries.
9. Ability to juggle a number of tasks at once and consistently deliver high-quality work.
10. Excellent interpersonal, communication and negotiation skills.
11. A proven track record of proactively identifying business opportunities within client targets and strategies.
12. Ability to pre-empt problems and be pro-active in producing solutions.
13. Commercial understanding and able to put together scopes of work and answer client briefs.

(Please note this is a UK based role and requires individuals to have the right to work in this location)