Senior Social Strategist

Leo Burnett London; London; Hybrid; GBP 50,000 - 70,000; Full time

Job summary

A leading creative agency in London seeks a Senior Social Planner to drive social strategy for top UK brands. You will lead creative social-first campaigns, collaborate with teams, and leverage evolving social trends to maximize brand impact. This role offers opportunities for professional growth, a supportive culture, and fantastic benefits.

Benefits

Work anywhere in the world for 6 weeks

Two additional reflection days for well-being

24/7 help@hand benefits helpline

26 weeks full pay for family milestones

Extra day off for your birthday

Agency discounts and onsite gym

Qualifications

• Experience in a digital or social team, either in-house or agency.
• Energetic with a proactive approach to projects.
• Ability to balance creativity with commercial impact.

Responsibilities

• Set a vision for social across major UK brands.
• Develop populist ideas with internal teams.
• Build campaigns that deliver real impact.

Skills

Social Media Strategy

Creative Thinking

Project Management

Job description

Job Description:

Company Description:

As Leo Burnett himself once said, “At the end of the day, we’re just people talking to people”—and that’s exactly how we think.

We never forget that behind every screen is a human being who wants to be entertained, engaged and listened to. Our North Star is making the good stuff in life accessible to everyone, guiding everything from our work and culture to the values we uphold. We believe in building a strong, inclusive culture where creativity thrives and everyone feels welcome to share their ideas. We’re proud of the positive environment we’ve created, with record happiness scores and a genuinely friendly team.

When it comes to Diversity, Equity & Inclusion, we’re not just talking—we’re taking action through initiatives like DIAL, The Everyone Way, and partnerships with The Unstereotype Alliance, Free the Work, and more. We’re committed to making Leo Burnett a place where everyone can bring their full, authentic selves to work, and we offer reasonable adjustments for anyone who needs them throughout the application process.

Overview:

We’re looking for a Senior Social Planner to help shape and grow our Social offering at the heart of Leo Burnett, working alongside our Social, Editorial and Comms Planning experts. You’ll be leading social thinking on some of our most exciting and creatively ambitious accounts.

Responsibilities:

Here’s What You’ll be Doing:

• You’ll set a clear vision for social across some of the UK’s biggest brands, bringing it to life with internal teams and partner agencies.
• You’ll work closely with creatives, planners and account teams to develop populist ideas that people genuinely talk about and share.
• You’ll help turn great creative thinking into bold, social-first work that lives and breathes on the right platforms.
• You’ll stay on top of evolving formats, behaviours and cultures across social—always keeping ahead of what’s new and what works.
• You’ll understand what success looks like on social and how to build campaigns that deliver real impact.
• You’ll get the role social plays in brand-building and how it fits into the wider media and campaign mix.

Qualifications:

Who You Are:

• You’ve got experience working in a digital or social team—whether that’s in-house or at an agency—and you know how to make things happen.
• You’re full of energy and ideas, always ready to roll up your sleeves and push projects forward without needing to be asked.
• You care about making social work that not only looks great but actually works—balancing creative flair with real commercial impact.

Additional information:

Leo Burnett has fantastic benefits on offer to all of our employees. In addition to the classics, Pension, Life Assurance, Private Medical and Income Protection Plans we also offer:

• Work your world opportunity to work anywhere in the world, where there is a Publicis office, for up to 6 weeks a year.
• Reflection days - Two additional days of paid leave to step away from your usual day-to-day work and create time to focus on your well-being and self-care.
• Help@hand benefits 24/7 helpline to support you on a personal and professional level. Access to remote GPs, mental health support and CBT. Wellbeing content and lifestyle coaching.
• Family friendly policies: We provide 26 weeks of full pay for the following family milestones: Maternity, Adoption, Surrogacy and Shared Parental Leave.
• Hybrid working, bank holiday swap & birthday day off: You are entitled to an additional day off for your birthday.
• Agency discounts, onsite gym, and discount in our Publicis-Owned Pub – “The Pregnant Man”.

Full details of our benefits will be shared when you join us!