Senior SFDC Marketing Cloud Analyst

Insulet Corporation; Greater London; On-site; GBP 60,000 - 90,000; Full time

Job summary

Insulet Corporation in the United Kingdom seeks a Senior Marketing Automation Analyst to lead global SFDC Marketing Cloud initiatives across Sales, Marketing and Customer Care. You will gather requirements, design technical solutions and administer Marketing Cloud environments.

The role focuses on campaign logic, data extensions and ROI reporting, with strong emphasis on data security and process improvement. You will collaborate across regions and teams to drive marketing efficiency.

Qualifications

• Bachelor’s degree or equivalent.
• 4–5 years of experience with SFDC Marketing Cloud/Exact Target Marketing Automation tool.
• Experience deploying Marketing Automation with emphasis on data security, privacy and accuracy.

Responsibilities

• Lead requirements meetings with global marketing, customer care and other departments to define new campaign requirements.
• Translate business requirements into technical requirements for campaign development and execution.
• Perform ongoing maintenance of existing campaigns in Marketing Cloud.
• Anticipate issues and risks and escalate appropriately.
• Serve as a contact for technical Marketing Cloud questions.
• Maintain documentation for workflow processes, testing and SOPs.
• Communicate status of enhancements, projects and production tickets to business users.
• Build reports and assist marketing with data demonstrating campaign ROI.
• Role focuses on campaign logic and implementation; knowledge of HTML forms and page layouts is a plus.

Skills

Marketing Cloud

AMPScript

SQL

HTML

Salesforce

Agile

Campaign management

Education

Bachelor’s Degree

Tools

ExactTarget

Job description

Insulet Corporation in the United Kingdom seeks a Senior Marketing Automation Analyst to lead global SFDC Marketing Cloud initiatives across Sales, Marketing and Customer Care. You will gather requirements, design technical solutions and administer Marketing Cloud environments.

The role focuses on campaign logic, data extensions and ROI reporting, with strong emphasis on data security and process improvement. You will collaborate across regions and teams to drive marketing efficiency.