Senior SEO Strategist & Client Lead

B2 Agency Limited; Leeds; Hybrid; GBP 32,000 - 52,000; Full time

Benefits offered by this job

22 days annual leave

Company pension

Cycle to Work

Training budget

Career progression

Regular social events

Job summary

Casus Group is seeking a Senior SEO Executive to lead SEO strategy, content direction and outreach for multiple clients. You will work with experienced SEO professionals, interpreting data to improve rankings and organic performance across industries.

The role focuses on client communication, strategy execution and collaboration with internal teams. A proactive, detail‑oriented marketer with 2+ years of SEO experience is preferred, with growth opportunities in a growing agency.

Qualifications

• 2+ years or more of SEO experience, in-house or agency side.
• Ability to analyse data using GA4, GSC, Screaming Frog, SEMRush and more.
• Good understanding of LLMs and AI.
• Develop and implement outreach to boost backlinks.
• Identify opportunities to optimise copy and landing pages.
• Understand keyword research process and organic growth.
• Technical SEO knowledge for performance impact.
• Experience with site audits to find SEO opportunities.
• Attention to detail in site analysis and opportunities.

Responsibilities

• Interpret data to create an SEO strategy for multiple clients.
• Be a problem solver with creative SEO solutions.
• Lead client communications and liaise with internal teams.
• Maintain adherence to company processes and policies.
• Collaborate with team and drive delivery on deadlines.

Skills

Organisational skills

SEO experience

Data analysis

AI/LLMs understanding

Outreach strategy

Keyword research

Technical SEO

Site audits

Excel/Sheets

Team player

Client communication

Tools

GA4

Google Search Console

Screaming Frog

SEMrush

Excel/Google Sheets

Job description

Casus Group is seeking a Senior SEO Executive to lead SEO strategy, content direction and outreach for multiple clients. You will work with experienced SEO professionals, interpreting data to improve rankings and organic performance across industries.

The role focuses on client communication, strategy execution and collaboration with internal teams. A proactive, detail‑oriented marketer with 2+ years of SEO experience is preferred, with growth opportunities in a growing agency.