Senior Sales Manager

Whitbread; Houghton Regis, Dunstable; Hybrid; GBP 50,000 - 70,000; Full time

Job summary

An established industry player seeks a Senior Sales Manager to lead a dynamic team and drive business growth through strategic partnerships and innovative sales strategies. This role offers the opportunity to work in a hybrid environment, balancing office presence with customer visits. With a generous performance-based bonus, private healthcare, and substantial discounts on accommodations and dining, this position is designed for a skilled leader ready to make a significant impact in the hospitality sector. Join a company recognized for its commitment to diversity and inclusion, and help shape memorable experiences for millions of guests each month.

Benefits

Generous performance-based bonus

Private healthcare

Car allowance

Discounts on Premier Inn stays

Discounts in Whitbread Restaurants

Qualifications

• Proven success in growing corporate accounts in a commercial environment.
• Experience leading and coaching sales/account management teams.

Responsibilities

• Lead and develop a team of 17 members to maximize revenue.
• Negotiate and manage complex B2B commercial partnerships.

Skills

Sales Leadership

Negotiation Skills

Analytical Skills

CRM Systems (Dynamics)

Customer Relationship Management

Tools

CRM Systems

Job description

Senior Sales Manager – Whitbread – Dunstable

Location: Hybrid (3 days in the office, 1-2 days visiting customers) at Whitbread Court, Dunstable (LU5 5XE)

We are recruiting a Senior Sales Manager reporting to the Sales & Distribution Director. Our goal is to grow our business through new acquisitions and leveraging existing relationships. We seek a professional, skilled leader to drive this growth and lead our team effectively.

Why you’ll love it here:

• Bonus: Generous performance-based bonus
• Private healthcare: For you and your family
• Car allowance: £5,651 per annum
• Discounts: Up to 60% on Premier Inn stays and 25% in Whitbread Restaurants

What you’ll do:

• Lead and develop a team of approximately 17 members to maximize revenue through a high-performance sales culture
• Negotiate and manage complex B2B commercial partnerships to increase market share
• Collaborate with Sales Operations to improve sales pipeline management and performance reporting
• Build relationships with key stakeholders, including senior management and cross-functional teams
• Share customer insights with marketing teams to refine messaging
• Identify customer spending trends and adapt strategies accordingly
• Develop sales strategies for direct corporate relationships
• Work with Finance to review and enhance reward models for corporate clients
• Expand revenue from large corporations via strategic account management

What you’ll need:

• Proven success in a commercial environment, especially in growing corporate accounts
• Experience leading and coaching sales/account management teams
• Strong business and customer judgment
• Numerate and analytical skills with the ability to interpret data and adjust strategies
• Negotiation training
• Experience with CRM systems, preferably Dynamics
• Experience in business travel (hotels, airlines) is a plus but not essential

At Whitbread, we are the UK’s largest hospitality business with over 1,200 hotels and restaurants, and a dedicated team of 38,000 people committed to creating memorable experiences for over 5 million guests monthly. We are recognized as a Top Employer for 14 years, a leading employer for LGBTQIA+ inclusion, and an advocate for ethnic diversity and inclusion.