Senior Public Relations Executive

Better Placed Ltd - A Sunday Times Top 10 Employer!; Birmingham; Hybrid; GBP 40,000; Full time

Job summary

A leading global brand is seeking a Senior PR Executive to enhance their PR strategy and brand awareness. This hybrid role in Birmingham involves collaboration with a forward-thinking team and offers a fantastic working culture. Ideal candidates will have over three years of PR experience and a passion for innovative marketing strategies.

Qualifications

• 3+ years’ experience in a PR role, client-side or agency.
• Experience across both B2B and B2C customer groups.

Responsibilities

• Create a calendar for PR & Content to support the overall brand strategy.
• Identify opportunities to market the brand via media and partnerships.
• Analyse PR and media campaign performance.

Skills

PR

Marketing

Influencer Activities

Job description

Job Description

Senior PR Executive

Global In-House brand. B2B & B2C

Birmingham. Hybrid 2/3 days

£40,000

We’re thrilled to continue partnership with this innovative business, known for its strong focus and commitment to creativity.

This is a brilliant opportunity to join a forward-thinking team as a Senior PR Executive and play a key role in driving the next phase of growth.

They hold an exceptional reputation in the market for their brand message as well as for fostering an environment that encourages innovation and creative freedom.

With a clearly defined and impressive brand position, they are looking for an experienced PR Specialist to help build on their success.

As this PR Specialist, you will support the development and management of the brand's PR strategy to increase brand awareness and strengthen their overall brand position across both B2B and B2C markets and customers.

Key responsibilities include:

• Create a calendar for PR & Content (online & offline) to support the overall brand strategy.
• Identify opportunities to market the brand via traditional means as well as media, partnerships, and social media.
• Analyse all PR and media campaign performance to ensure conversion.
• Source and manage the flow of relevant and exciting new content to support the brand and customer engagement.
• Work with the wider marketing team to ensure a holistic approach across all campaigns.
• Identify opportunities for both internal and external PR & influencer activity.

Key skills & experience:

• 3+ years’ experience in a PR role, client-side or agency.
• In-house or agency experience, ideally someone who has worked across both B2B and B2C customer groups.
• A passion for PR, marketing, and influencer activities. A self-starter, innovative, and confident.
• Must have a strong understanding of digital and best practices for PR across online media.

A fantastic working culture with some extremely well-known and highly regarded individuals that you will be working with and learning from.