Senior Product Marketing Manager, Wealth

Monzo; City Of London; Hybrid; GBP 60,000 - 80,000; Full time

Job summary

A leading digital bank in London is seeking a Senior Product Marketing Manager for its Wealth department. This role involves developing go-to-market strategies, crafting product messaging, and understanding customer needs to drive product success. Ideal candidates will have experience in product marketing for wealth products, advocate for a customer-first approach, and thrive in a fast-paced environment. Flexible working arrangements and a robust learning budget are offered.

Benefits

Learning budget of £1,000 per year

Flexible working hours

Hybrid work model

Qualifications

• Experienced in product marketing for wealth products.
• Ability to launch new products in the market.
• Comfortable working in a regulated environment.

Responsibilities

• Own the end-to-end development of go-to-market plans.
• Conduct market intelligence and segmentation.
• Develop compelling product positioning and messaging.
• Understand customer needs through insights.
• Monitor competitive landscape and identify opportunities.
• Oversee product launches in partnership with marketing.
• Ensure compliance with FCA and regulatory requirements.

Skills

Product marketing for wealth products

Go-to-market strategy

Customer first approach

Data-driven decision making

Building trust

Job description

Senior Product Marketing Manager, Wealth

London

We’re on a mission to make money work for everyone.

We’re waving goodbye to the complicated and confusing ways of traditional banking. With our hot coral cards and get-paid-early feature, combined with financial education on social media and our award winning customer service, we have a long history of creating magical moments for our customers. We’re not about selling products - we want to solve problems and change lives through Monzo.

Overview

We’re here to make money work for everyone and we’re doing things differently. For too long, banking has been obtuse, complex and opaque. We want to change that and build a bank with everyone, for everyone. Our community suggests features, tests the app and provides feedback so we can build something everyone loves.

What we’re looking for

We’re looking for an experienced PMM to join our team and help us build one of the best, most innovative banks in the world. You’ll be embedded within our Wealth Collective – the team behind products that help people save, grow, and protect their finances through Investments, Pensions, Savings, and Insurance. Our mission is to make building wealth simple and accessible for everyone, whether they\'re cautious or confident about their financial future.

You should apply if

• You’re experienced in product marketing for wealth products (domain expertise in at least one of the product areas is essential for this role)
• You’ve launched new products into market
• You’re happy with a combination of getting your hands dirty and taking ownership of your area
• Excited to work at a fast-paced, award-winning, quickly growing company
• You take a customer first approach to everything you do
• You are happy working in a regulated environment in a company that thrives on transparency and collaboration
• You’re comfortable with numbers and metrics and can make difficult decisions in complex situations with the data to back you up
• You understand how consumer facing products are built and are comfortable working with a technical team
• You’re able to quickly build trust and manage disagreement
• You’re excited by the ambition of what we’re doing at Monzo and working with our passionate audiences
• You’re a fast learner, humble and curious, and enjoy developing yourself and others

What you’ll be doing

• Lead Go-to-Market Strategy: Own the end-to-end development and execution of go-to-market plans for new features and offerings. Collaborate with product, design, and research teams to ensure impactful launches that drive awareness, engagement, and adoption.
• Shape Product Strategy with Market Insight: Act as the voice of the market within the collective. Lead efforts in market intelligence, segmentation, and ideal customer profiling to inform decisions and ensure products are positioned for success.
• Craft Compelling Messaging and Positioning: Develop clear and differentiated product positioning and messaging frameworks. Lead message testing and refinement to ensure our value propositions resonate with target audiences and support business objectives.
• Champion the Customer Voice: Deeply understand customer needs through qualitative and quantitative insights. Translate these into actionable personas, buyer journeys, and other tools to influence product development and go-to-market plans.
• Monitor Market Trends and Competitor Activity: Continuously assess the competitive landscape and customer feedback to identify opportunities, gaps, and areas for innovation—especially within the loyalty and rewards space.
• Overseeing product launches: You will be a key partner to the marketing organisation. You’ll identify the right times for products to ship and you’ll inform how we go-to-market. You’ll review work and make sure the quality bar is held high.
• Partner with Compliance: Work with legal and compliance teams to ensure all messaging and product marketing align with FCA and regulatory requirements.

The Interview Process

Our interview process involves three main stages:

• Recruiter Call (30mins)
• Initial Call (30 mins)
• Case Study Review Call (45 mins)
• x2 final interviews via Google Meet (x2 45 mins)

Our average process takes around 3-4 weeks but we will always work around your availability.

What’s in it for you

This role will be based out of our London office next to Liverpool Street station in a hybrid approach of office based and home working or on a fully remote basis. We offer flexible working hours and trust you to work enough hours to do your job well, at times that suit you and your team.

Learning budget of £1,000 a year for books, training courses and conferences. And much more, see our full list of benefits here.

Equal opportunities

Diversity and inclusion are a priority for us and we’re making sure we have lots of support for all of our people to grow at Monzo. This is integral to our mission of making money work for everyone. We’re an equal opportunity employer. All applicants will be considered for employment without attention to age, ethnicity, religion, sex, sexual orientation, gender identity, family or parental status, national origin, or veteran status, neurodiversity or disability status.

If you have a preferred name, please use it to apply. We don\'t need full or birth names at application stage.

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