Senior Product Marketing Manager (B2B)

TN United Kingdom; London; Hybrid; GBP 50,000 - 90,000; Full time

Job summary

An innovative company seeks a Senior Product Marketing Manager to drive B2B offerings and expand its privacy ecosystem. This role involves shaping marketing strategies, executing campaigns, and collaborating across teams to enhance customer engagement. The ideal candidate will have a strong background in B2B SaaS, particularly in online privacy and cybersecurity, along with leadership qualities and a user-centric mindset. Join a dynamic team committed to making a significant impact on millions of users worldwide while enjoying a flexible and empowering work environment.

Benefits

Flexible Working Hours

Health Insurance

Stock Options

Public Transport Subsidies

Daily Lunch and Snacks

Training and Development Opportunities

Wellness Programs

Qualifications

• Experience in product marketing for B2B SaaS, especially in privacy and cybersecurity.
• Proven success in building B2B SaaS lead pipelines.

Responsibilities

• Lead user research to understand target segments and their needs.
• Develop and tune marketing strategies aligned with growth and product plans.

Skills

Product Marketing

B2B SaaS

User Research

Project Management

Customer Empathy

Leadership

Campaign Management

Education

Bachelor's Degree

Master's Degree

Tools

SEO Tools

Marketing Automation Software

Analytics Platforms

Job description

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Senior Product Marketing Manager (B2B), London

Client: ProtonMail

Location: London, United Kingdom

Job Category: Other

EU work permit required: Yes

Job Reference: c2f6dd07e1c1

Job Views: 10

Posted: 26.04.2025

Expiry Date: 10.06.2025

Job Description:

Join Proton and build a better internet where privacy is the default

At Proton, we believe that privacy is a fundamental human right and the cornerstone of democracy. Since our inception in 2014, founded by scientists from CERN, we have dedicated ourselves to providing free and open-source technology to millions worldwide, ensuring access to privacy, security, and freedom online.

Our journey began with Proton Mail, the largest secure email service globally, and has expanded to Proton VPN, Proton Calendar, Proton Drive, and Proton Pass. These tools empower individuals and organizations to control their data, break away from invasive practices, and defeat censorship. Our work impacts hundreds of millions, from activists to government leaders, and has even saved lives in high-risk situations.

Proton supports over 100 million users with a team of over 500 from more than 50 countries. We value intelligence, potential, and ambition. Adaptability is key as we navigate new territories. We believe small, talented teams outperform larger, less skilled ones. Proton is profitable and has scaled without VC funding, thanks to our talented team enabling us to work faster and more creatively.

We maintain a global mindset and ambitious goals while remaining a start-up at heart. We value empowerment, flexibility, and a flat structure to move swiftly and avoid politics. Tired of blending in? Join us and do work you can be proud of. Check our social media pages to learn more about us.

The role:

We seek a marketer with leadership qualities to drive Proton’s B2B offerings, managing marketing efforts to grow our customer base and revenues. You will shape marketing strategies, execute campaigns, and collaborate across teams from brand to paid acquisition, SEO, and social media. Your work will help expand Proton’s privacy ecosystem in cybersecurity and productivity.

What you will do:

• Lead user research to understand target segments and their needs.
• Define the product’s value proposition, focusing on user needs and redefining the category.
• Bridge product/BU and marketing teams, influencing product roadmap and launch strategies.
• Develop and tune marketing strategies aligned with growth and product plans.
• Lead marketing teams in executing plans, troubleshooting, and problem-solving across teams.
• Report marketing performance to leadership and influence the privacy ecosystem’s development.

What we need from you:

• Experience in product marketing within B2B SaaS, especially SMB and mid-market in online privacy, cybersecurity, or productivity.
• Early adopter of new technologies across privacy, AI, cryptocurrency, and cybersecurity.
• Ability to understand complex products and craft human-centric messaging.
• Experience managing marketing campaigns across the growth spectrum.
• Customer empathy, user-centric mindset, high standards.
• Proven success in building B2B SaaS lead pipelines, especially in SMB/mid-market.
• Strong work ethic, hands-on, and excellent project management skills.
• Leadership qualities, problem-solving, and proactive attitude.
• Knowledge across marketing fields, able to manage content, SEO, social, demand generation, and lifecycle marketing teams.

Even if you don’t meet all requirements, but believe you’re a good fit, please apply.

Why Proton:

• Office First: Offices in Geneva, Zurich, Prague, Barcelona, Paris, London, Vilnius, Skopje, Taipei. Remote options up to 30%. Fully remote roles possible.
• Technology: All necessary devices and software provided.
• Food: Lunch and snacks daily at offices.
• Transport: Support via public transport subsidies, bike allowances, parking.
• Stock Options: Ownership through stock options upon joining.
• Flexible Working: Define your hours, aligned with team meetings.
• Learning & Development: Training, conferences, continual learning opportunities.
• Benefits: Health insurance, retirement plans, generous leave, wellness programs.
• Work that Matters: Community-driven, crowdfunded, user-supported services trusted by over 100 million users. Our impact is significant.

Learn more about Proton on our social media channels.

Our Commitment to Diversity and Inclusion: We foster an inclusive environment valuing diversity in race, gender, age, orientation, ability, and background, promoting equal opportunities and open dialogue. If you need support or adjustments during hiring, inform your talent partner.

Candidate Privacy Notice: Your application data is stored securely, used solely for evaluation, and retained as appropriate. Contact our privacy team for inquiries or data management requests. We do not accept unsolicited resumes and will not pay fees for such submissions.