Senior Product Marketing Manager

E.ON Next; Nottingham; Hybrid; GBP 75,000 - 95,000; Full time

Benefits offered by this job

Award-Winning Workplace

Flexible & Family-Friendly

Inclusive & Diverse

Fertility Friendly

Disability Confident Employer

Growth & Development

Job summary

E.ON Next, a leading energy provider, seeks a Senior Product Marketing Manager to lead the B2B marketing team in London or Nottingham and shape go-to-market strategies for business energy tariffs and innovative solutions. You will turn complex propositions into compelling customer experiences that drive growth, retention and long-term value.

You will collaborate with Commercial, Proposition, Digital, CX and Marketing to craft messaging, launch campaigns and measure impact for measurable

Qualifications

• Significant B2B product marketing experience.
• Proven people leadership in building teams.
• Commercial mindset with data-driven decisions.
• Strong stakeholder management at senior levels.
• Excellent communication and storytelling skills.

Responsibilities

• Lead and develop a high-performing B2B product marketing team.
• Shape go-to-market strategies for energy tariffs and solutions.
• Translate complex energy offerings into clear messaging.
• Leverage insights to identify opportunities and strengthen positioning.
• Collaborate across Commercial, Sales, Proposition, Digital and Marketing to drive campaigns.
• Track launches and campaigns to measure impact and drive growth.

Skills

B2B product marketing

People leadership

Go-to-market strategy

Stakeholder management

Storytelling

Tools

Salesforce

HubSpot

Job description

Senior Product Marketing Manager - London or Nottingham

We’re looking for a strategic, customer-obsessed Senior Product Marketing Manager to lead and develop our B2B product marketing team at E.ON Next. You’ll play a key role in shaping how we take our business energy products and solutions to market, turning complex propositions into compelling customer experiences that drive growth, retention and long-term value.

Working closely with our Commercial, Proposition, Digital, CX and Marketing teams, you’ll lead our go-to-market strategy across business energy tariffs and innovative energy solutions, including EV charging, commercial heat, solar and battery storage. You’ll combine customer insight, commercial thinking and creative storytelling to make sure our propositions stand out, meet customer needs and deliver measurable results.

Here’s a taste of what you’ll be doing

• Lead, coach and develop a high-performing B2B product marketing team, creating an inclusive culture where people can grow, innovate and deliver their best work.
• Shape and own go-to-market strategies for business energy tariffs, contract renewals and innovative energy solutions, ensuring every launch delivers meaningful commercial impact.
• Turn complex energy products, pricing and market insights into clear, compelling messaging that brings our propositions to life and shows customers the value we can offer.
• Use customer research, competitor insights and market trends to identify opportunities, strengthen our positioning and shape future propositions.
• Work collaboratively across Commercial, Sales, Proposition, Digital and Marketing teams to deliver joined-up campaigns, improve customer journeys and support acquisition, retention and cross-sell.
• Track performance, measure the impact of launches and campaigns, and use data to continually improve conversion, customer satisfaction and business growth.

Are we the perfect match?

• You have significant experience in B2B product marketing, with a strong track record of developing and delivering successful go-to-market strategies.
• You’re an experienced people leader who knows how to coach, mentor and develop talent, build high-performing teams and create a positive, inclusive culture.
• You’re commercially minded and data-driven, able to turn customer insights and performance metrics into clear strategies that deliver measurable results.
• You’re a confident stakeholder manager who can influence at senior leadership level, bring teams together around a shared vision and turn complex challenges into clear plans.
• You’re a brilliant communicator and storyteller, able to simplify complex products and propositions into engaging messages that resonate with different business customers.

It would be great if you had

• Experience in the energy sector, particularly business energy tariffs, commercial supply contracts or energy solutions such as EV charging, solar, heat, batteries or flexibility.
• A strong understanding of the B2B customer lifecycle, including acquisition, contract renewals, retention, winback and cross-selling.
• Experience working with CRM and marketing automation platforms such as Salesforce or HubSpot, using data to measure campaign effectiveness and customer behaviour.
• Experience partnering with sales teams, account managers, brokers or digital commerce teams to improve sales enablement and customer conversion.
• An interest in the energy transition and how innovative, lower-carbon solutions can help businesses reduce costs, improve efficiency and achieve their sustainability goals.

Here’s what else you need to know

• Role may close earlier due to high applications.
• Permanent
• Location – London, Nottingham - with travel between sites when required.
• Excellent parental leave allowance.
• Award-Winning Workplace - We’re proud to be named a Sunday Times Best Place to Work 2025 and the Best Place to Work for 16–34-year-olds
• Outstanding Benefits - Enjoy 26 days of annual leave plus bank holidays, a generous pension, life cover, bonus opportunities and access to 20 flexible benefits with tax/NI savings
• Flexible & Family-Friendly - Our industry-leading hybrid and family-friendly policies earned us double recognition at the Personnel Today Awards 2024. We’re open to discussing how flexibility can work for you
• Inclusive & Diverse - We’re the only energy company in the Inclusive Top 50 UK Employers. We’re also proud winners of Best Employer for Women and Human Company of the Year—recognising our inclusive, people-first culture
• Support at Every Stage of Life - We’re Fertility Friendly and Menopause Friendly accredited, with inclusive support for everyone
• Accessible & Supportive - Do you consider yourself as having a disability? As a Disability Confident Employer, we guarantee interviews for disabled applicants who meet the minimum criteria for the role and will make any adjustments needed during the process
• Invested in Your Growth - From inclusive talent networks to top-tier development programmes, we’ll support your growth every step of the way
• For all successful candidates. Due to the nature of this role your employment will be subject to a basic DBS (Disclosure Barring Service) check being carried out by ourselves via a 3rd party service provider