Senior Product Marketing Manager

Blink - The Employee App; Greater London; Hybride; GBP 70 000 - 110 000; Plein temps

Avantages offerts par ce poste

Competitive salary

Stock options on starting and high-per

performer grants annually

25 days’ leave + public holidays.

Private healthcare

3% employer pension contribution when

Cycle to Work scheme

Social events

Enhanced parental leave

Résumé du poste

Blink - The Employee App is seeking a product marketer to shape positioning and messages for a fast-growing SaaS platform. You’ll drive launches, enable sales, and craft compelling content that resonates with enterprise customers.

This hybrid role requires collaboration with product, engineering and customer success to ensure market success. Based in London, you’ll join a dynamic marketing team and contribute to a product that already transforms how distributed organisations engage their

Qualifications

• 5+ years of B2B product marketing experience in SaaS
• Exceptional storytelling skills
• Proven cross-functional collaboration and managing external contributors
• Experience translating data and product requirements into marketing impact
• Experience with employee experience platforms or HR tech is a plus

Responsabilités

• Positioning & messaging—collaborate with Product to craft compelling value propositions
• Product launches—plan and execute high-impact launches with sales and marketing
• Sales enablement—create collateral and training for sales and channel partners
• Go-to-market strategy—develop bold GTM plans for new releases and updates
• Content creation—partner with content to produce case studies, blogs, videos, whitepapers
• Cross-functional collaboration—align with product, engineering, and customer success
• Competitive intelligence—monitor competitors and industry trends
• Metrics & reporting—track campaign performance and impact on metrics
• Customer advocacy—build relationships with key customers for testimonials

Connaissances

Storytelling

Cross-functional teamwork

Data-driven marketing

SaaS marketing

Employee experience platforms

Product positioning

Description du poste

London (in office 3 days/week)
Marketing
Reports to CMO

We’re not just closing the digital divide; we’re reconnecting distributed organisations, enabling seamless communication, and re-engaging employees like never before. Blink, a mobile-first employee experience platform, puts everything employees need right in their hands. With teams in Boston, London, and Sydney, we’re making waves worldwide, partnering with industry leaders like Domino’s, JD Sports and McDonald’s.

Be at the heart of innovation! With weekly feature releases and a dynamic product team including talents like Liv Rafferty and Laura Howard, you’ll thrive in an environment where product-market fit is not just a concept - it’s a reality.

As a key player in our global marketing team, you’ll jump in and shape the narrative of a product that’s already transforming organizations . You’ll excel at translating product innovations into value-driven stories for diverse personas across enterprise businesses, strategically evolving product positioning across the funnel

What you’ll do:

• Positioning & messaging - Collaborate with the Product team to develop captivating product positioning and value propositions that resonate with target audiences
• Product launches - Plan and execute high-impact product launches, aligning product, sales, and marketing teams for maximum effect.
• Sales enablement - Create killer product collateral and training materials that empower sales teams and channel partners.
• Go-to-market strategy - Develop and execute bold go-to-market strategies for new releases and feature updates, hand-in-hand with Product Managers.
• Content creation - Partner with content marketing to produce engaging product-related content - case studies, blogs, videos, and whitepapers.
• Cross-functional collaboration - Work closely with product management, engineering, and customer success teams to ensure everyone’s aligned on product goals and customer needs.
• Competitive intelligence - Stay ahead of the game by monitoring competitive products and industry trends.
• Metrics & reporting - Track and analyse campaign performance, measuring the impact on customer satisfaction, acquisition, retention, and revenue.
• Customer advocacy - Develop relationships with key customers for testimonials, case studies, and user groups.

Requirements

We want a product marketer who’s ready to make a splash in a fast-paced, hands‑on environment. Here, you’ll own a key area of marketing, driving growth and shaping our product’s market position. If you’re eager to see your work directly impact business success and customer satisfaction, this role is tailor‑made for you.

Key attributes

• 5+ years of B2B product marketing experience, with a demonstrated track record of success (ideally in a SaaS environment).
• Exceptional storytelling skills.
• Proven success in cross‑functional teamwork and managing external contributors.
• A passion for transforming data and product requirements into high‑impact marketing.
• Experience in employee experience platforms, internal communications software, frontline workforce tools, or broader HR tech is a plus.
• Ability to work from our London office 3 days a week.

We’re looking for a product marketer who thrives in a fast‑paced, hands‑on environment and is eager to make an impact from day one. You’ll have the opportunity to truly own a key area of our marketing strategy, driving growth and shaping how our product is positioned in the market. If you’re excited to see your work directly contribute to business success and customer happiness - this role is for you!

Benefits

Why Blink?

You’ll have the opportunity to be part of something impactful, large‑scale, and meaningful. Most importantly, you’ll be working in a company with a strong mission and with a team that is ambitious and embarking on a journey that many start‑ups can only dream of!

Benefits include:

• Competitive salary.
• Stock options on starting and additional high‑performer grants annually!
• 25 days’ leave + public holidays.
• Additional time off between Christmas and New Year.
• Private healthcare with AXA.
• 3% employer pension contribution when you contribute 5%.
• Cycle to Work scheme.
• Social events ( lunches, breakfasts, nights out).
• Enhanced parental leave.

At Blink, we’re committed to creating an inclusive and diverse culture where our people feel they truly belong. We value and respect individual differences, so all applications will receive fair and equal consideration without regard to ethnicity, religion, gender, gender identity or expression, sexual orientation, nationality, disability or age.