Senior Product Marketer - Enterprise AI & GTM Growth

BOARD Deutschland GmbH; Greater London; Hybrid; GBP 70,000 - 100,000; Full time

Job summary

Board International is seeking a Senior Product Marketer to shape positioning, messaging, and go-to-market strategy for enterprise software. You will translate complex product capabilities into compelling stories for business leaders and customers.

You will partner across Product, Sales, Marketing, Solutions, and Customer Success to drive campaigns, ABM programs, and sales plays that accelerate revenue and market presence.

Qualifications

• 6+ years of B2B product marketing experience in SaaS or enterprise software.
• Proven ability to develop positioning, messaging, and GTM strategies.
• Strong storytelling and communication skills with executive-facing experience.

Responsibilities

• Develop differentiated positioning and messaging for Board offerings.
• Create and execute GTM strategies, campaigns, ABM programs and plays.
• Translate product innovation into clear narratives for business and executives.
• Collaborate with Product, Sales, Marketing, Solutions, Customer Success and Partners.
• Enable Sales and Partners with compelling assets and value messaging.

Skills

B2B product marketing

SaaS/enterprise software

Storytelling & messaging

Go-to-market strategy

Cross-functional collaboration

Sales enablement

AI in marketing

Executive communication

Job description

Board International is seeking a Senior Product Marketer to shape positioning, messaging, and go-to-market strategy for enterprise software. You will translate complex product capabilities into compelling stories for business leaders and customers.

You will partner across Product, Sales, Marketing, Solutions, and Customer Success to drive campaigns, ABM programs, and sales plays that accelerate revenue and market presence.