Senior Product Manager - Loyalty

HOLLAND AND BARRETT; London; Hybrid; GBP 50,000 - 90,000; Full time

Job description

The Role

Shape the Future of Loyalty at Holland & Barrett

At Holland & Barrett, we're on a mission to make health and wellness a way of life for everyone. As one of the world's leading health and wellness retailers, we're transforming into a digital-first business - and our new Loyalty Programme is a key part of that journey.

We're looking for a Senior Product Manager to lead the development of a completely new loyalty proposition. This is your chance to shape a product that goes beyond points and perks - creating seamless, personalised experiences for our customers across all channels, from app to in-store.

You'll take end-to-end ownership of the product: defining the strategy, leading delivery, and working closely with cross-functional teams to make it all happen. With a clear focus on customer needs, commercial impact, and technical feasibility, you'll bring a modern, connected approach to loyalty that reflects how our customers truly live and shop.

What You'll Be Doing

• Define and lead the vision, strategy, and roadmap for the new Loyalty Programme
• Collaborate across UX, engineering, CRM, marketing, design, and data teams to deliver impactful features
• Shape loyalty mechanics that are personalised, rewarding, and embedded across digital and physical touchpoints
• Use customer insights, A/B testing, and analytics to inform decisions and drive continuous improvement
• Align loyalty initiatives with broader commercial, marketing, and customer goals
• Own a clear, prioritised backlog and ensure delivery aligns with key outcomes like engagement, retention, and frequency

The Person

Key Requirements:

• 5+ years in Product Management, ideally within loyalty, CRM, or digital customer experience
• Proven ability to deliver products that drive both customer satisfaction and commercial results
• Experience designing and delivering omnichannel experiences
• Strong collaboration and communication skills across technical and non-technical teams
• Comfortable working hands-on from discovery through to delivery
• Data-driven mindset with a passion for building engaging, user-centric solutions

What Makes This Opportunity Unique

• Lead one of the most high-impact digital product transformations at H&B
• Shape a loyalty programme from the ground up, with influence across the entire customer journey
• Work in a collaborative, mission-led culture that values wellbeing, learning, and innovation
• Flexible working options - remote, hybrid, or in-office
• 10% performance-based bonus + 25% staff discount
• Access to modern tools, supportive leadership, and a clear vision for the future

This is more than just a job - it's a chance to make a lasting impact at one of the UK's most trusted health and wellness brands.

Ready to shape the future of loyalty with us? Apply now.

Benefits

Technology Incentive Scheme - we offer different bonus schemes for all grades in Technology, starting at 10%.

Learning and Development opportunity with Holland & Barrett is a great base for career development long term.

Career progression

Pension company contribution

Your wellbeing is paramount so you can get away and take 28 or 33 Days Holiday per year.

Refer and Earn Scheme - as we're growing you can earn money by referring people to join us from your network.

Epic Extras gives you access to exclusive benefits, free advice and savings from a range of retailers and providers.

Stay healthy with Discounted Products - from day one you'll get a 25% discount (on top of other promotions) when you shop at H&B on anything that you buy.

We all need a little help sometimes, so we offer Free 24/7 Confidential Advice & Colleague Welfare.

Mental Health First Aiders - we have lots of qualified Mental Health First Aiders because its all about your health & wellbeing.

We have colleague Reward and Recognition Schemes, so your hard work and loyalty won't go unnoticed.

And many more!

The Company

• Holland & Barrett is one of the nation's most loved and trusted brands, known for offering quality health food, vitamins and supplements all sold by highly trained and qualified advisors.
• Bucking the current trend of high street retailers, we forecast significant growth and expansion plans in the coming years, with considerable investment going into all areas of the business. We certainly embrace change and drive speed in everything we do. Every day presents a different challenge, but every day is also filled with fun, teamwork and passion to succeed and surpass every expectation.