Senior Product Data Analyst

The IG Group; City of Westminster; Hybrid; GBP 100,000 - 125,000; Full time

Job summary

A leading FinTech company based in the UK is seeking a Conversion Analytics Lead to enhance trading platforms through data-driven insights. This role requires over 5 years of experience in analytical product roles, proficiency in A/B testing, and strong SQL skills. The successful candidate will shape conversion strategies and optimize user journeys. The position offers a hybrid working model with competitive benefits.

Benefits

Flexible hours

Work-from-home options

Bonuses, pension, and medical plans

Tailored development programs

Qualifications

• 5+ years experience in data-driven roles on the product side.
• Solid experience with A/B testing and conversion measurement.
• Strong communication skills to influence decisions.
• Proficient in SQL for user behavior analysis.
• Statistical knowledge for measuring improvements.

Responsibilities

• Lead conversion analytics and define metrics.
• Shape optimization roadmap through data-driven recommendations.
• Design experiments to quantify ROI of conversion initiatives.
• Champion a data-driven culture with stakeholder relationships.
• Apply analytics best practices from data collection to analysis.

Skills

A/B testing

SQL

Data storytelling

Statistical knowledge

Python or R

Strong communication

Problem-solving

Visualization tools (Tableau, Power BI)

Tools

Google Analytics

Adobe Analytics

Job description

Way up to First Trade. You will collaborate closely with product managers, engineers, and cross-functional teams to provide insights that can make a significant commercial impact and be the go-to person for all things data and performance.

How you'll make an impact:

1. Lead conversion analytics across our trading platform - define metrics, deliver insights, and optimise user journeys to improve conversion rates.
2. Shape conversion optimisation roadmap through data-driven recommendations, identifying friction points and high-impact improvement areas.
3. Partner with Data Analytics Engineers and Software Engineers to collect and model relevant conversion data throughout the customer lifecycle.
4. Champion a data-driven culture by sharing insights and building strong stakeholder relationships.
5. Design experiments and analysis frameworks to quantify ROI of conversion initiatives.
6. Lead by example in applying analytics best practices from data collection to analysis.

What you'll need for this role:

• 5+ years experience in highly analytical and data-driven roles, specifically on the product side.
• Solid experience with A/B testing, conversion measurement frameworks, and quantitative validation methods.
• Strong communication skills to translate complex technical concepts and influence decisions.
• Analytical problem-solving skills to transform ambiguous challenges into structured, data-informed solutions.
• SQL proficiency for analysing user behaviours and conversion funnels.
• Statistical knowledge (hypothesis testing, regression) for measuring improvements.
• Visualization tool expertise (Tableau, Power BI, Looker) for effective data storytelling.
• Experience with digital analytics platforms (Google Analytics, Adobe Analytics).
• Python or R skills for advanced analysis and modeling.
• User research understanding to complement quantitative insights.
• Curious, collaborative team player able to prioritise in a fast-paced environment.

Nice to have:

• Familiarity with customer segmentation, predictive modeling, and machine learning techniques.
• Prior experience supporting data-driven product roadmaps and experimentation programs.
• A keen interest in trading and/or investing.
• Basic knowledge of HTML, CSS, JS.

How we work

We follow a hybrid working model with 3 days in the office. We focus on high performance, learning, and career satisfaction through leadership, big thinking, client focus, speed, ownership, and accountability.

The Perks

Our benefits include tailored development programs, mentoring, career progression, social clubs, extra time off, social events, and special-interest groups, along with:

• Matched giving for fundraising activities.
• Flexible hours and work-from-home options.
• Bonuses, pension, insurance, and medical plans.
• Technical and leadership training, including LinkedIn Learning.

About IG Group

We are a FTSE250 FinTech company with platforms for trading stocks, shares, leveraged products, futures, options, and crypto. With over 340,000 users, offices in 18 countries, and products in 16 regions, we aim to innovate and grow sustainably. We value autonomy and diversity, encouraging applications from varied backgrounds to help us achieve our vision.