Senior Ppc Manager

Jaywing

Ledston

On-site

GBP 60,000 - 82,000

Full time

13 days ago

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Job summary

Jaywing is seeking a Senior PPC Manager to own and deliver our paid search product offering. You will lead strategy across Google Ads, Microsoft, DV360 and affiliates, while evolving with new platforms and tactics.

A data-driven mindset and willingness to experiment are essential to grow your profile as a go-to authority in paid search within Jaywing and for our clients. You will collaborate with stakeholders across the department to ensure a holistic and future-facing approach, developing

Qualifications

  • 3-4+ years of paid experience across agency, client or media owner roles.
  • Experience driving performance strategies across paid platforms.

Responsibilities

  • Own and manage paid search client strategies to meet campaign and commercial objectives.
  • Lead and develop the paid search team, ensuring high-quality service and ongoing development of analysts and executives.
  • Deliver reporting, optimisation, creative optimisation, briefing, client calls and QBRs.
  • Collaborate with the wider Paid Media team to deliver holistic campaigns that meet or exceed targets.
  • Drive revenue growth through cross-channel, integrated strategies.

Skills

Paid Search
Google Ads
Microsoft Advertising
DV360
Affiliates

Job description

We’re looking for creative, strategic thinkers who relish the challenge that this role represents, who aren’t afraid of trying something new and different and who have a track record of inspiring everyone around them to think bigger and bolder.

Jaywing is a people-first agency and the person we are looking for must have a passion for supporting and empowering the team around them. We celebrate each other every day and will always champion an individual for who they are. You’ll be part of a dynamic, diverse, and fun department who thrive on achieving great things together whilst having a lot of fun on the way.

As a data-centric agency, a passion for data and the power of insight is key to the role, and this role represents an amazing opportunity to join a business that is leveraging data science in so many creative ways to power our clients' performance.

The Senior PPC Manager will own and manage the development & delivery of our search product offering for the agency whilst adapting towards new platforms and tactics as the space evolves. We’re looking for a truly passionate candidate who loves to be creative, experiment & learn and grow their profile to become a go-to authority in paid search within the agency and for the clients you’ll be working across.

You will collaborate successfully with key stakeholders in the department to ensure a holistic, seamless, and future-facing strategic approach for all your clients. You’ll have a key role in the development and management of managers, analysts and executives within the paid search team, responsible for their ongoing development and being a senior support across their accounts.

Key Accountabilities

To own and manage our paid search client strategies ensuring these are meeting campaign and commercial objectives. Deliver holistic strategies working closely with the biddable and social team within the areas that drive growth and meet targets for our clients.

'Experiment & Learn' is a part of our DNA and we want someone who will be excited by this, and consistently push new technologies and approaches for clients.

Strategy & Partnerships:
  • Being seen as the paid search expert within the agency and working closely with client services to improve their knowledge
  • Proven experience driving performance strategies across the paid platforms and a track record of running affiliates activity and ad campaigns across Google Ads, Microsoft, DV360, Spotify and others
  • Identify future industry trends and developments, ensuring that this information feeds through into the proposition for clients and to the team
  • Help to develop and grow agency partnership (collaboratively with the Head of Search) for Google to understand where we can gain added value for clients and training for the team
Delivery
  • Build on current successes and advise clients on ongoing and future strategic approaches
  • Delivery – reporting, optimisation, creative optimisation & briefing, client calls, meetings & QBRs etc.
  • Lead on day-to-day campaign operations across the team and more junior team members, ensuring clients receive a high level of service with a rigorous focus on quality control
  • Collaborate with the wider Paid Media team to deliver holistic campaigns to schedule and on or above targets set
  • Work with existing agency teams and accounts to drive revenue growth via their usage of channels as a part of integrated strategies
Additional Responsibilities
  • Promote and adhere to the organisation's culture and values
  • To undergo relevant training and development required by the business
  • To work with colleagues in other areas of Jaywing to develop their understanding of paid social
  • Supporting the development of new services and propositions at Jaywing
  • To carry out any other tasks that will, from time to time be allocated by the MLT, SLT or Exec on an ad hoc or continuing basis, commensurate with the general level of responsibility of the post
Experience
  • You will have already have 3-4+ of years of paid experience, whether agency, client, or media owner
  • Agency side experience is advantageous
  • Experience in managing educational clients is a bonus
  • You will have experience of running projects and campaigns to budget, and managing delivery of strategy with key team members
  • Knowledge and experience of offline media would be advantageous.
  • You will be familiar wider performance channels to support across integrated clients. Channels include:
  • Organic Search & Organic Social
  • Content Strategy
  • UX and CRO
  • Proven experience driving performance strategies across paid platforms (Google Ads, Microsoft, DV360 etc)
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