PPC Manager

Got The T-Shirt; Leeds; Hybrid; GBP 35,000 - 40,000; Full time

Benefits offered by this job

Hybrid work

Salary £35k–£40k DOE

Career progression

Benefits package

Job summary

Got The T‑Shirt is seeking a PPC Manager to own Paid Search strategy and delivery across a diverse client portfolio from our Leeds base. You will lead campaigns across Google Ads, Microsoft Ads, DV360 and emerging platforms, collaborating with Paid Social, SEO, Analytics and Creative teams.

You will mentor junior team members, continually test features and bidding strategies, and present performance insights to clients.

Qualifications

• 3–4+ years' experience managing Paid Search campaigns in an agency, in-house team or media owner.
• Strong hands-on experience with Google Ads and Microsoft Ads.
• Experience with DV360 and other paid media platforms would be highly advantageous.
• Excellent communication and client management skills.
• Collaborative approach with experience supporting and developing junior team members.

Responsibilities

• Own and develop Paid Search strategies that deliver against client KPIs.
• Lead integrated search strategies across Google Ads, Microsoft Ads, DV360 and other platforms.
• Identify opportunities to improve campaign performance through testing, automation and AI-driven optimization.
• Manage campaigns from planning through to reporting and client presentation.
• Present strategic recommendations and performance insights to stakeholders.
• Mentor Paid Search Analysts and Executives.

Skills

PPC management

Client management

Mentoring juniors

Strategic thinking

Tools

Google Ads

Microsoft Ads

DV360

Job description

Location: Leeds (Hybrid – 2 days in the office)

Reports to: Head of Biddable

About the Role

Our agency partner is an award-winning integrated marketing agency, renowned for combining data science, creativity and performance marketing to deliver exceptional results for an impressive portfolio of national and international brands.

They're looking for a PPC Manager to take ownership of Paid Search strategy and delivery across a diverse client portfolio. This is a fantastic opportunity for someone who enjoys combining strategic thinking with hands‑on campaign management while helping to develop both clients and colleagues.

You'll lead Paid Search activity across Google Ads, Microsoft Ads, DV360 and other emerging platforms, working closely with Paid Social, SEO, Analytics, Creative and Client Services teams to deliver integrated campaigns that drive measurable business growth.

If you're passionate about Paid Search, love experimenting with new technologies and want to become a recognised expert within a leading agency, we'd love to hear from you.

Paid Search Strategy

• Own and develop Paid Search strategies that deliver against commercial objectives and client KPIs.
• Lead integrated search strategies across Google Ads, Microsoft Ads, DV360 and other paid platforms.
• Identify opportunities to improve campaign performance through testing, automation, audience development and AI-driven optimisation.
• Stay ahead of platform developments, emerging technologies and industry trends.
• Manage campaigns from planning through to optimisation, reporting and client presentation.
• Deliver best-in‑class Paid Search campaigns across lead generation, brand and performance marketing objectives.
• Work closely with Paid Social and wider Biddable teams to deliver joined‑up digital strategies.
• Ensure campaigns consistently meet performance targets while maintaining exceptional quality standards.
• Build trusted relationships with clients, becoming their go‑to Paid Search expert.
• Lead client meetings, campaign reviews and quarterly business reviews with confidence.
• Present strategic recommendations and performance insights to stakeholders.
• Identify opportunities to grow accounts and introduce additional digital services.
• Support and mentor Paid Search Managers, Analysts and Executives.
• Share best practice, technical expertise and platform knowledge across the wider team.
• Collaborate with the Head of Biddable to develop the agency's Paid Search proposition and Google partnership.
• Champion an "Experiment & Learn" mindset, continually testing new features, bidding strategies, automation and AI tools.
• Contribute to new service development and help shape the future of the agency's Search offering.

What We're Looking For

• 3–4+ years' experience managing Paid Search campaigns within an agency, in‑house team or media owner.
• Strong hands‑on experience across Google Ads and Microsoft Ads.
• Experience with DV360, affiliate marketing or other paid media platforms would be highly advantageous.
• Strong understanding of campaign planning, optimisation, reporting and performance analysis.
• Experience delivering lead generation and performance marketing campaigns across multiple sectors.
• Excellent communication and client management skills.
• A collaborative approach with experience supporting and developing junior team members.
• Experience working with education sector clients.
• Knowledge of wider digital marketing disciplines including SEO, Paid Social, Content Strategy, UX and CRO.
• Experience of integrated media planning and offline media.
• You're passionate about Paid Search and enjoy combining strategy with hands‑on optimisation.
• You're commercially minded and always looking for opportunities to improve client performance.
• You thrive in a collaborative agency environment and enjoy sharing knowledge with others.
• You're naturally curious and excited by AI, automation and emerging search technologies.
• You enjoy experimenting, learning and pushing campaigns beyond industry best practice.

What's in it for You?

• Join an award-winning agency at the forefront of data‑driven performance marketing.
• Work with exciting national and international brands across a wide variety of sectors.
• Collaborate with specialists across Paid Media, SEO, Data Science, Creative and Strategy.
• Genuine opportunities for career progression and professional development.
• Hybrid working with 2 days per week in the Leeds office.
• Competitive salary of £35,000–£40,000 DOE plus an excellent benefits package.
• Be part of a collaborative, people‑first culture that encourages innovation, experimentation and continuous learning.

Ready to take your Paid Search career to the next level?

If you're a passionate Paid Search specialist looking to work on exciting clients, cutting‑edge technology and integrated digital campaigns within one of the UK's leading performance agencies, we'd love to hear from you.