Senior Performance Marketing Manager (EU)

Muzz; London; Hybrid; GBP 50,000 - 75,000; Full time

Job summary

Muzz, the world's largest Muslim dating app, seeks a Senior Performance Marketing Manager. Join a fast-paced startup to lead digital marketing initiatives across Europe. Ideal candidates will have extensive experience in managing mobile app campaigns and be passionate about innovative marketing strategies.

Benefits

Generous Holiday / PTO

Meaningful equity

Quarterly hackathons

International travel opportunities

Regular team socials

Qualifications

• 4+ years’ experience in performance marketing, especially for mobile apps.
• Expertise in managing campaigns across Google, Facebook, TikTok and more.
• Strong understanding of the online advertising ecosystem.

Responsibilities

• Manage campaigns and create global paid strategy.
• Run experiments to optimize campaign effectiveness.
• Work closely with data science team for informed decision-making.

Skills

Performance Marketing

Mobile App Campaigns

Campaign Management

Data Analysis

Project Management

Tools

AppsFlyer

Adjust

Branch

Tableau

Looker

Power BI

Job description

Senior Performance Marketing Manager (EU)

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Senior Performance Marketing Manager (EU)

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Muzz is the world's largest Muslim dating and marriage app. We've got over 13 million members and have helped more than 600,000 couples get married. We're on our way to becoming the first $1 billion Muslim tech brand - but we need your help! We're looking for an ambitious Performance Marketing Specialist to come on board and help us ramp up digital marketing in more than 15 markets. Want an exciting challenge at a fast-paced startup? Keep reading.

Day to day

• Managing campaigns across Google, Facebook, TikTok, Snap and Apple Search Ads
• Creating a global paid strategy
• Working alongside an experienced team looking after Paid social and global PPC and organic search traffic across 14+ languages
• Running an experiment roadmap to help us understand what works best
• Working closely with our data science team to make smart decisions
• Using AI/ML tools to oversee campaign and budget management as well as feeding and working on our systematic experimentation framework
• 4+ years’ experience in performance marketing, with a focus on mobile app campaigns across the EU and/or Türkiye.
• Experience running campaigns across various ad platforms like Google, Facebook TikTok, Snap, Apple Search, and other social media advertising.
• Demonstrable experience using MMPs like AppsFlyer, Adjust, or Branch for tracking and attribution.
• Strong understanding of BI tools such as Tableau, Looker, or Power BI
• Good understanding of the online advertising ecosystem and how tracking works – both web and mobile
• A deep knowledge of the latest paid social and SEO trends – including an understanding of the technical side
• Good project management and communication skills. You will need to work with multiple stakeholders, both internal and external
• Eager to learn, you’ll bring passion and expertise to the exciting future we are building
• Able to commute to Aldgate, London at least twice a week for London based hire, otherwise fully remote
• BONUS: French, German or Turkish language skills

Why join Muzz?

We’re a profitable Consumer Tech startup, backed by Y Combinator (S17) and based in London . Join our fast growing team and work on an amazing product that’s changing the world.

• A great product - We’re the leading app in this space with over 12 million members worldwide and counting!
• Level up quickly - Work with talented, generous people on the kinds of challenges you’ll be proud to share.
• A diverse team - We have people from all walks of life all adding their unique perspective. Muslims and non-Muslims, cat lovers and dog lovers. Everyone is welcome!
• Meaningful equity - We’re all working together to succeed and everyone on the team gets a slice of the pie.
• A hackathon every quarter - We value curiosity and building something wacky (but useful!). Every quarter we organise into random teams and together we build, code, and prototype. Prizes and dinner complete the day!
• International travel - We fly the whole team to somewhere amazing twice a year to connect and have fun.
• Regular socials - Mini golf, hikes, super competitive Catan nights - we’ve done it all. Maybe you’ll be at the next social?
• Generous Holiday / PTO - All full-time members get at least 33 days of holiday, regardless of where they live.

Seniority level

• Seniority level

  Mid-Senior level

Employment type

• Employment type

  Full-time

Job function

• Job function

  Marketing

• Industries

  Software Development

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