Senior Performance Marketing Manager (Contract Part Time) - Brand Hackers

Up World; London; Hybrid; GBP 65,000 - 80,000; Full time

Job summary

Up World is looking for a Senior Growth Marketing Manager to lead growth initiatives for various dynamic brands. In this role, you will manage cross-functional teams, drive strategic DTC strategies, and own growth forecasts. Candidates should possess strong DTC growth experience, a data-driven approach, and exceptional leadership capabilities, with the ability to thrive in a fast-paced environment. This position offers a competitive salary of £65-80k pro rata with benefits including generous holiday and a supportive culture for professional development.

Benefits

25 days holiday plus bank holidays

Monthly working-from-home allowance

Enhanced paternity/maternity leave and pay

Unlimited coaching

Birthday off

Qualifications

• Proven results in DTC growth.
• Strong data-based strategic planning skills.
• Experience in team management and collaboration.

Responsibilities

• Lead growth initiatives and manage teams.
• Define growth priorities and action plans.
• Control and optimize marketing budget.

Skills

DTC growth experience

Data-driven mindset

Team management

Excellent communication skills

Hands-on with analytics tools

CRO techniques knowledge

Adaptability in fast-paced environments

Tools

Google Analytics

Meta Ads Manager

Job description

Senior Growth Marketing Manager

£65-80k pro rata

Either contractor, fixed term contract or employment contract

Must be London based or able to commute 1x per fortnight

(Please note we have similar roles to this that are full time at Lead level and Manager level)

Brand Hackers

We build experienced, dynamic and fractional teams that fit in like puzzle pieces – providing just the right knowledge and energy at the right time. We’re not your typical agency or a one-man show; we're a team of passionate professionals who eat, sleep, and breathe branding and marketing.

We work on diverse brands, from Who Gives A Crap toilet paper to super-cars. We are working for a hair-care brand and we need someone to really lead growth. This brand has been growing incredibly fast, but need more structure, conviction that the growth will be sustained and leadership. We are taking on almost all of the growth marketing, working closely with their lean internal team. The targets for 2025 are really big - but absolutely possible with the right stewardship.

The Role: Senior Growth Marketing Manager

As the Senior Growth Marketing Manager, you’ll lead growth initiatives, manage a cross-functional team, and set priorities that drive results.

Key Responsibilities:

• Growth Forecasting: Own the growth forecast, aligning all activities with revenue and growth goals.

• Team Leadership: Manage internal and client teams across CRM, paid social, organic social, and content, ensuring a collaborative, results-focused environment.

• Strategic Prioritisation: Define growth priorities and develop clear action plans for execution.

• Budget Ownership: Control and optimise the marketing budget to achieve high ROAS.

• Attribution & CRO: Lead attribution model refinement and oversee conversion rate optimization efforts.

• Own reporting: Conduct internal monthly Progress Loop reviews & own weekly and monthly reporting back to the brand. When board meetings come around, lead our input into these too.

• DTC Strategy: Drive the DTC strategy, focusing on acquisition, retention, and engagement.

• Client Management: Act as the senior contact within Brand Hackers, building strong partnerships. .

Your Skills & Experience:

• Proven DTC growth results, having grown a brand from £1 million to £3 million

• Strong data-driven mindset for strategic planning and insights.

• Team management experience, creating cohesion between a team with diverse skills and approaches.

• Excellent communication skills for clear and very strong story-telling.

• Hands-on with tools like Google Analytics and Meta Ads Manager.

• Familiar with CRO techniques to enhance customer journeys.

• Comfortable working in extremely fast-paced startup environments, ideally within FMCG or personal care.

What we can give in return

Our benefits will differ depending on how we structure the agreement with you, but we have a strong culture that you’ll be part of in any case. We really believe in high trust and high expectations, giving our team lots of autonomy and the chance to truly grow.

We believe you shouldn’t have to wait until you start a job to see the benefits. Our handbook is open here.

25 days holiday plus bank holidays.

Monthly working-from-home allowance to be spent on coffee, co-working or gym membership.

Our commitment to your development.

Birthday off

Enhanced paternity/maternity leave & pay

Unlimited coaching with MoreHappi

Full Up World Membership

Working rights in the UK required (we are currently unable to sponsor visas).
Salary:£65-80k pro rata Logistics:Either contractor, fixed term contract or employment contract

Must be London based or able to commute 1x per fortnight