Senior Performance Marketing Executive

Ocado Retail Ltd; Hatfield; Hybrid; GBP 40,000 - 60,000; Full time

Job summary

A leading online supermarket is seeking a Senior Performance Marketing Executive in Hatfield to manage acquisition campaigns across digital channels. The role requires expertise in Paid Social, budget management, and strong analytical skills. Successful candidates will develop strategies to optimize customer acquisition and drive campaign performance, while collaborating with cross-functional teams. This position offers hybrid working and various employee benefits.

Benefits

Health and wellbeing support

Bonuses

Pension contributions

Employee discounts

Flexible working

Holidays

Qualifications

• Experience managing and optimising significant budgets across Paid Social and Affiliate Marketing.
• Strong analytical skills with the ability to interpret data and produce actionable insights.
• Knowledge of Affiliate programs, including partner recruitment and compliance.

Responsibilities

• Plan, implement, and optimise digital campaigns with agency and media partners.
• Monitor and optimise Paid Social campaigns to improve KPIs.
• Analyse campaign performance and develop testing frameworks.

Skills

Campaign management

Audience targeting strategies

Performance analysis

Proficiency in Excel/Google Sheets

Budget management

Job description

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Senior Performance Marketing Executive, Hatfield

Location: Hatfield, United Kingdom

Job Category: Other

EU work permit required: Yes

Job Reference: ee8c11c0ec54

Job Views: 9

Posted: 12.08.2025

Expiry Date: 26.09.2025

Job Description:

Senior Performance Marketing Executive

Contract type: Permanent

Location: Hatfield (Hybrid working - 3 days in the office)

Working hours per week: 40 hours

Level: Associate

Application closing date: Friday 1st August 2025

About us

Our mission is to deliver joy in every shop, through unbeatable choice, unrivaled service, and reassuringly good value.

We’re Ocado Retail, a market-leading joint venture between Ocado Group and M&S, and the world’s largest dedicated online supermarket. We offer a full range of M&S food online, the widest online supermarket range in the UK, and our own same-day grocery delivery service.

About the team and the role

The Digital Marketing team is responsible for new customer acquisition across all channels. The Senior Performance Marketing Executive will develop and execute new customer acquisition campaigns across Paid Social and support our Affiliates programme. This role requires digital marketing expertise, experience with performance campaigns across social media and affiliate channels, management of multi-million pound budgets, and a proactive attitude.

The role involves supporting the Paid Social Manager to execute and optimise campaigns primarily on Meta, TikTok, Influencers, Pinterest, etc., to acquire new customers at scale. It requires close collaboration with internal and external creative, media, and publisher partners to align campaigns with strategic goals of driving acquisition, ROAS, and LTV.

Additionally, the role supports the Affiliate Manager in setting up and executing affiliate and influencer campaigns that drive KPIs, coordinating teams internally to ensure successful campaigns and proper attribution of channel performance.

What you’ll do

• Campaign management & execution: plan, implement, and optimise digital campaigns with agency and media partners.
• Understand Ocado customer segments and develop audience targeting strategies.
• Manage creative assets and support ad-doc tasks like raising POs and invoicing.
• Monitor and optimise Paid Social campaigns to improve KPIs such as acquisition volume and CPA.
• Support relationships with third-party affiliate networks and paid social agencies.
• Analyse campaign performance, generate reports, and develop testing frameworks.
• Collaborate with teams to optimise traffic and revenue from Affiliate & Influencer channels.
• Ensure compliance with industry standards, brand guidelines, and advertising regulations.

The majority of your time (80%) will be spent on Paid Social, with 20% supporting Affiliate activities.

Who you are

• Experience managing and optimising significant budgets across Paid Social (Meta, TikTok, etc.) and Affiliate Marketing.
• Knowledge of Affiliate programs, including partner recruitment, negotiation, and compliance.
• Understanding of trading KPIs: CPA, ROAS, CPC, CTR, CPM, conversion rate, margin.
• Strong analytical skills with the ability to interpret data and produce actionable insights.
• Proficiency in Excel/Google Sheets.
• Experience with Econometrics models or MMM is a plus.
• Influencer marketing experience is preferred.
• Qualities: strategic, results-oriented, adaptable, curious, accountable.

What’s in it for you

Join Ocado Retail to experience life at the world’s largest online retailer, work with innovative colleagues, and grow your career. Benefits include health and wellbeing support, bonuses, pension contributions, employee discounts, flexible working, holidays, and more.

Our Hiring Process

We value all applications and follow a fair process. Selected candidates will have an initial conversation with our Talent Partners.

Everyone’s welcome

We are an equal opportunities employer. Please inform us if you need reasonable adjustments during recruitment.