Senior Paid Media Lead - Hybrid (E-commerce)

ThePlaceToBe; Leeds; Hybrid; GBP 35,000 - 52,000; Full time

Job summary

ThePlaceToBe in Leeds is recruiting a Senior Paid Media Executive to lead paid search, paid social and display campaigns for key clients. This role is hybrid with 1 day per week in Leeds, and sits in a growing Biddable team.

You will plan strategy, manage monthly spends, and liaise with clients on performance. You’ll oversee campaigns across Google Ads, Bing Ads, Meta, TikTok and Snapchat, using Google Analytics for reporting and mentoring junior PPC staff.

Qualifications

• Experience in a paid media role with hands-on strategy development.
• Proficient with Google Ads, Bing Ads, Meta, TikTok and Snapchat.
• Strong numerical skills with Excel and Google Analytics.
• Willingness to commute to Leeds 1 day per week.

Responsibilities

• Plan strategy for Paid Search, Paid Social and Display campaigns.
• Manage digital marketing spends into the thousands per month.
• Liaise with clients regularly to update on campaign performance.
• Manage campaigns across Google Ads, Bing Ads, Meta, TikTok, Snapchat and others.
• Use Google Analytics to create detailed reports on Paid Media campaigns.
• Delegate junior tasks to PPC Executives and Assistants.

Skills

Paid media strategy

Google Ads

Bing Ads

Meta / Facebook Ads

TikTok Ads

Snapchat Ads

Google Analytics

Excel

Client communication

Team leadership

Tools

Google Ads Manager

Facebook Ads Manager

TikTok Ads Manager

Snapchat Ads Manager

Job description

ThePlaceToBe in Leeds is recruiting a Senior Paid Media Executive to lead paid search, paid social and display campaigns for key clients. This role is hybrid with 1 day per week in Leeds, and sits in a growing Biddable team.

You will plan strategy, manage monthly spends, and liaise with clients on performance. You’ll oversee campaigns across Google Ads, Bing Ads, Meta, TikTok and Snapchat, using Google Analytics for reporting and mentoring junior PPC staff.