Senior National Account Manager The Bread Factory London Competitive

The Bread Factory Limited; London; On-site; GBP 40,000 - 80,000; Full time

Job summary

An established industry player is seeking a Senior National Account Manager to drive growth and brand visibility in the FMCG sector. This role involves managing key grocery accounts, leading strategic partnerships, and ensuring exceptional service delivery. The ideal candidate will have a strong commercial acumen and a proven track record in account management. Join a passionate team that values quality, community, and sustainability, while enjoying perks like discounts, holidays, and a supportive work environment. If you're driven by success and eager to make an impact, this opportunity is perfect for you.

Benefits

Fresh bread daily

50% discount at GAIL’s

40% off at The Bread Factory

25 days holiday + bank holidays

Bonus scheme

Discounts from retailers

24-hour GP service

Cycle to work scheme

Qualifications

• 5+ years in FMCG with proven National Account Manager experience.
• Strong commercial acumen and strategic mindset required.

Responsibilities

• Develop long-term partnerships with key grocery customers.
• Lead day-to-day account management and Joint Business Planning.
• Drive growth and represent the business authentically.

Skills

FMCG experience

Account management

Commercial acumen

Data analysis

Communication skills

Interpersonal skills

Collaboration

Proactive mindset

Job description

The Bread Factory is London’s leading Artisan Bakery, known for award-winning breads, pastries, and cakes, supplying top-quality products across e-commerce, grocery, food services, and retailers such as our GAIL’s Bakeries nationwide. As our teams grow, we seek our next Senior National Account Manager to join our team.

We Care about a Job Well Done:

Since 1993, we have been champions in traditional baking with the finest ingredients and techniques. We always do things the right way, not the easy way.

We Care about Baking:

At The Bread Factory, all our teams take pride in crafting beautiful, freshly baked loaves, pastries, and cakes. We are all passionate about our products and share knowledge among us all.

We Care about Each Other:

We always act with respect, empathy, and support to our employees, neighbours and customers.

We Care about Community:

We believe in minimising unsustainable practices and reducing waste while ensuring we continue to provide everyone with nutritious high-quality food.

Every day is different at The Bread Factory, but here are some of the things you will be doing:

• Develop and nurture long-term strategic partnerships with key grocery customers to drive significant sales growth and brand visibility.
• Lead the day-to-day management of accounts, delivering exceptional support and service to buying teams.
• Lead Joint Business Planning (JBP) with a focus on sustainable growth and outstanding in-store and online execution.
• Partner with retailers to negotiate effective agreements, optimising assortment, brand visibility, and healthy margins.
• Draft and implement a strategic roadmap to win new business with prospective customers.
• Develop an in-depth understanding of the category landscape, including key drivers and competition.
• Act as a category thought leader, driving growth while representing the business with authenticity and pride.
• Full accountability for P&L, ensuring delivery of budgeted sales and financial KPIs.

Our team tells us you will be a great addition if you have experience in:

• Minimum 5 years’ experience in FMCG. Proven experience as a National Account Manager in FMCG account management.
• Experience working alongside the top 4 Grocers.
• Strong commercial and financial acumen with a strategic mindset.
• Experience using shopper, category, and consumer data sources to drive insights and inform strategic action plans.
• Excellent presenting and communication skills, coupled with strong interpersonal abilities.
• Demonstrated ability to collaborate effectively across internal and external teams.
• Proactive and innovative, with a track record of identifying and executing growth opportunities.
• Driven by achieving and exceeding targets with a can-do attitude and strategic focus.

What’s in it for you:

• Fresh bread daily to take home to enjoy with family and friends.
• 50% discount at GAIL’s and 40% off at The Bread Factory & The Flour Station Markets.
• 25 days holiday + bank holidays.
• Bonus scheme.
• Discounts and Savings from high-street retailers and restaurants.
• 24-hour GP service.
• Cycle to work scheme.