Senior National Account Manager

Lotus Bakeries; St Albans; On-site; GBP 55,000 - 80,000; Full time

Job summary

A leading company in the FMCG sector is seeking an experienced Senior National Account Manager based in St Albans. The successful candidate will drive sales and profitability for major accounts, leading a high-performing team in a dynamic environment. The role requires a proven track record in account management, strong communication skills, and the ability to inspire both clients and team members. This position offers the opportunity for significant impact and professional growth in a collaborative team atmosphere.

Qualifications

• Track record of driving sales and profitability on major FMCG accounts.
• Excellent communication skills for inspiring customers and cross-functional teams.
• Ability to work effectively in high-pressure environments and tackle tough negotiations.

Responsibilities

• Devise and deliver business plans, ensuring sales maximization.
• Manage P&L and forecasting for profit metrics.
• Build relationships across buying, supply chain, and category teams.

Skills

Sales Management

Analytical Skills

Communication Skills

Relationship Building

Negotiation

Resilience

Job description

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Senior National Account Manager, St Albans

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Client:

Lotus Bakeries

Location:

St Albans, United Kingdom

Job Category:

Other

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EU work permit required:

Yes

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Job Reference:

deb8a719df01

Job Views:

5

Posted:

02.06.2025

Expiry Date:

17.07.2025

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Job Description:

Our values

TEAM SPIRIT: Cooperates constructively to achieve a common goal while respecting each other and in mutual trust and consultation.

OPEN DIALOGUE: Listens actively, communicates proactively and gives constructive feedback.

PASSION: Gives the best of him/herself, shows a high level of energy and commitment, is eager to learn and feels proud of being part of Lotus Bakeries.

• Acts like a Lotus ambassador both internally and externally
• Makes others feel proud of Lotus

About the Role

We are looking for passionate Senior National Account managers to join an ambitious and high performing sales team that has driven continuous double digit growth for the last 3 years. Reporting to the Head of Grocery you will be responsible for delivering the business objectives in 2 of our biggest major multiple accounts. The role will involve line management responsibility for an either an NAM or NAE.

Key aspects of the role:

• To devise and deliver exceptional business plans with Key Grocery and Online customers, ensuring sales of our products are maximised at key trading periods
• Manage P&L and forecasting to deliver value, volume and profit metrics
• Ensure physical availability of the BEAR brand’s hero skus across main estate formats eg convenience, dotcom, forecourts, cafes and front of store
• Build unrivalled cross functional relationships across buying, supply chain, category and format teams
• Utilise customer systems to maximise our sales including – availability, compliance and promo management
• Deliver top class UROS and visibility through bringing BEAR alive in stores and online (POS, Secondary Displays, Online & Instore Media)
• Inspire and develop 1 x direct report. Supporting on customer delivery and their development journey.

Profile

About you

You will likely be an existing Senior National Account Manager or even an awesome National Account Manager within an FMCG environment.

Alongside living our values, here are the most important things we’re looking for from you:

• A great track record of driving sales and profitability while working on the biggest FMCG accounts
• Outcome focussed, Results driven – you can show examples of strong, tangible business results that you have led personally
• Excellent communication skills, in particular when it comes to inspiring our customers and other functions
• Resilience and tenacity – obstacles don’t hold you back and you work effectively when faced with a tough buyer or tricky negotiation
• Analytical – you are all over the data and can bring new and relevant insights on your accounts
• Ability to build great relationships both internally and externally – you are personable and have a collaborative attitude to working with the buyer, getting the result we need for BEAR but in a responsible and natural manner
• Able to prioritise quickly in a fast moving, entrepreneurial environment