Senior Media Planning Manager

DAZN; London; On-site; GBP 65,000 - 85,000; Full time

Job summary

A leading sports streaming company in London is seeking a Senior Media Planning Manager to drive global media campaigns and strategy. The ideal candidate will have extensive experience in media planning, agency management, and a solid understanding of the sports landscape. This role offers a chance to innovate and make a significant impact within the media planning team.

Benefits

Access to DAZN

25 days annual leave

Private medical insurance

Life assurance

Pension contributions up to 5%

Enhanced parental leave

Flexible working opportunities

Qualifications

• Demonstrable experience in managing multi-market campaigns.
• Experience in delivering innovative solutions to drive growth.
• Ability to manage multiple projects within tight timelines.

Responsibilities

• Support global media planning strategy and implement campaigns.
• Act as strategic guidance point for stakeholders.
• Manage media agencies on planning and execution.

Skills

Global media planning

Media agency management

Innovation in media strategies

Full-funnel measurement

Commercial understanding of live sports

Proactive problem-solving

Stakeholder management

Job description

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As part of the central Media Planning team, you will focus on delivering media campaigns on a global scale, working towards key upper and mid-funnel goals specifically to support the growth of DAZN expansion markets. We live, breathe, and think growth and are looking for someone who can take paid media campaign planning ownership, from briefing through to delivery and beyond, through a strategic lens to push channel innovation. In this role, you will be a key member of the DAZN Media Planning team, within the Marketing Operations organization, focusing on holistic paid media channel planning and proposing impactful and efficient media investments. This role is based in London.

Benefits include access to DAZN, 25 days’ annual leave (increasing by 3 days after 3 years), private medical insurance, life assurance, pension contributions up to 5%, family-friendly community including enhanced parental leave, electric vehicle benefit option, free access for you and one other to our workplace mental health platform app (Unmind), learning and development resources, flexible working opportunities, and access to internal speaker series and events.

As our new Senior Media Planning Manager, you'll have the opportunity to:

1. Support the use of a consistent global media planning strategy, working closely with in-house channel leads and external agencies to define and implement best-in-class campaigns.
2. Act as a central strategic guidance point for business stakeholders and a trusted source of full-funnel media planning expertise to shape DAZN’s paid media strategy and drive business success.
3. Collaborate with internal and external teams to coordinate the production of cohesive, timely, and integrated media campaign plans.
4. Manage and coordinate with media agencies on media planning, ATL, and local and international media from brief to execution and post-campaign analysis.
5. Work closely with media partners to explore new opportunities and analyze past activities to unlock incremental gains for DAZN.
6. Focus on learnings, the in-house testing roadmap, and measurement to drive innovation.
7. Translate media buys into actionable placement insights, supporting the creation of native creative from our in-house teams.

You'll have:

• Demonstrable experience in global media planning, managing multi-market campaigns.
• Media agency management experience.
• An understanding of full-funnel measurement frameworks, with expertise in upper and mid-funnel metrics.
• Ability to manage multiple projects and internal/external stakeholders within tight timelines.
• Experience in delivering innovative solutions to drive growth or solve complex problems.
• Commercial understanding of the live sports and streaming landscape.
• A proactive problem-solving attitude and an innovative mindset.
• Confidence in translating technical media concepts into persuasive proposals to guide stakeholders.
• A desire to learn and adapt in a flexible team environment.
• Familiarity with creative briefing and channel-specific creative best practices.
• Ability to implement new processes to improve team efficiency.

At DAZN, we bring ambition to life. We are innovators, game-changers, and pioneers. If you want to push boundaries and make an impact, DAZN is the place to be. Join us to make your mark and drive change. We are transforming sports and revolutionizing the industry with world-class technology, and we're just getting started.

DAZN VALUES – THE ‘HOW’ IN WHAT WE DO:

• Ambitious – aiming to make a big impact and drive DAZN forward.
• Inventive – delivering innovative experiences and improvements.
• Passionate – proud of our products and committed daily.
• Brave – making tough decisions to improve performance.
• Supportive – achieving more as a team, valuing inclusion and caring for colleagues.

We are committed to fostering an inclusive environment that values diversity and equality. Everyone is encouraged to contribute and have their voices heard. Join our ERGs: Proud@DAZN, Women@DAZN, Disability@DAZN, and ParentZone. If you'd like to include a cover letter, feel free. We aim to make our hiring process accessible and supportive of adjustments.

We look forward to hearing from you.