Senior Media Account Manager (all genders)

zooplus SE; London; Hybrid; GBP 45,000 - 65,000; Full time

Job summary

A leading online pet supply retailer in London is seeking a Senior Media Account Manager to build and maintain partner brand relationships and optimize media campaigns. The candidate will need strong media planning and account management experience, along with excellent communication skills. This role offers a hybrid work setup with 60% office and 40% remote work.

Benefits

20% discount in zooplus shop

Internal and external training

Team events

#LI-Hybrid

Qualifications

• Experience working within account management role at a media agency or retail media team.
• Proven experience managing high profile client accounts.
• Strong understanding of media planning across traditional and digital channels.

Responsibilities

• Build and maintain strong long-term partner brand relationships.
• Serve as the primary point of contact for key partner brand accounts.
• Monitor and optimise media performance to achieve partner brand KPIs.

Skills

Account management experience

Strong communication skills

Media planning knowledge

Campaign management

Fluent in English

Job description

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Senior Media Account Manager (all genders), London

Client management:

• Build and maintain strong long-term partner brand relationships.
• Serve as the primary point of contact for key partner brand accounts.
• Understand partner objectives and translate them into effective media strategies.
• Lead status meetings.

Media planning and campaign management:

• Work closely with our partners, devising co-branded media strategies which deliver against both our objectives.
• Collaborate with creative, agency partners, in-house offline, digital and analytics teams for campaign execution.
• Coordinate media and creative briefs with partner brands.
• Lead media briefing meetings with our partner brands, agency partners and in-house media teams.
• Coordinate strategic response to brief with our media agency and in-house offline, digital, onsite and CRM teams.
• Define processes and workflows relating to co-branded campaigns.
• Monitor and optimise media performance to achieve partner brand KPI’s.
• Ensure campaigns are delivered on time and within budget.
• Coordinate with creative teams on asset requirements and delivery.
• Work with internal and external teams to develop best practices across all elements of co-branded activity from audience definition through to measurement.

Collaboration:

• Build and manage strong working relationships with our external media agency and partner brands.
• Work closely with cross-functional teams within the marketing department to ensure seamless co-ordination and execution of campaigns across the entire customer journey.
• Manage campaign briefing with media agency, partners and creative to ensure media and creative goals are aligned.
• Foster collaboration across different business areas to achieve strategic objectives.
• Establish and maintain strong working relationships with stakeholders, including team members, other department heads, and external partners.
• Act as a liaison between co-marketing, vendor management, creative, online marketing and onsite teams, providing regular updates on campaign strategy and media plans.

Communication and reporting:

• Coordinate and present campaign performance to partner brands.
• Use data and insights to recommend campaign optimisations and re-deployment of budget, when necessary.
• Manage PCA (post campaign analysis) process, identifying actionable insights to inform future campaign strategy.

Qualifications:

• Experience working within account management role either at a media agency or within internal retail media team.
• Proven experience managing high profile client accounts.
• Strong understanding of media planning across traditional and digital channels and campaign management.
• Knowledge of different media landscapes.
• Experience driving direction and alignment across cross-functional teams.
• Experience working with media agencies.
• Experience working with internal and/or external creative agencies.
• Understanding of different measurement frameworks such as MMM, incrementality testing, causal impact analysis, A/B testing.
• Excellent communication and presentation skills.
• Fluent in English, German a plus.

Additional Information:

With more than 1,000 passionate professionals located across 6 European offices, we believe our success comes from working together and leveraging our international strengths. Expect a hybrid work setup: 60% in-office, 40% remote, collaborating with colleagues across locations.

Our benefits:

• 20% discount in our zooplus shop
• Internal and external training
• Team events
• #LI-Hybrid

Zooplus is committed to equal opportunity. We value and embrace diversity and inclusion of all team members.