Senior Martech Consultant (Braze)

Bluprintx; Greater London; Remote; GBP 80,000 - 120,000; Full time

Job summary

Bluprintx is hiring Senior Martech Consultants for Intelligent Marketing to configure, build and optimise Braze-based customer journeys for enterprise clients. You will work with client marketing, CRM and data teams to shape use cases, build campaigns, and ensure ongoing performance after go-live.

You will join a growing team delivering multi-year engagement programmes across a modern stack including CDP and data warehouses, with architects and data engineers collaborating closely.

Qualifications

• Braze certification (Certified Practitioner or higher) preferred.
• Four+ years hands-on marketing automation / engagement platforms.
• Experience building multi-channel journeys and segmentation.
• Familiarity with HTML/CSS for templates; Liquid templating.
• Understanding data flows from CDPs (Segment) to data warehouses (Snowflake).
• Experience with GDPR, consent management in regulated industries.

Responsibilities

• Run use case sessions converting goals into testable journeys.
• Build and configure cross-channel campaigns in Braze (email, push, in-app, SMS).
• Write dynamic content using Liquid and Content Blocks driven by user data.
• Set up data behind journeys: attributes, events, segments, syncs from CDP/warehouse.
• Support migrations: templates, data, journey rebuilds, cutover.
• Plan and run QA, seeds, previews, A/B and multivariate tests.
• Monitor deliverability and data flows; diagnose issues.
• Ensure consent management and regulatory controls in journeys.
• Provide documentation and training to client teams.
• Contribute to reusable BPX delivery accelerators and pre-sales scopes.

Skills

Braze certification

Cross-channel campaigns

Liquid templating

HTML/CSS

CDP data understanding

Snowflake data warehouse

Ample data governance

English communication

Tools

Braze

Twilio Segment

Adobe Marketo Engage

Salesforce Marketing Cloud

Adobe Journey Optimizer

Snowflake

Amplitude

Job description

Senior Martech Consultant (Braze)

Intelligent Marketing | Remote | Full-Time | EMEA

Who We Are: Front Office Transformation Experts

Bluprintx (BPX) is a global, AI-powered consultancy built to design and deliver the intelligent front office for CMO and CRO executives. We are private equity-backed and scaling fast, with 300 active customers across 10 countries and more than 1,750 implementations. We connect people, technology, and AI to turn fragmentation into performance, partnering with global leaders to modernize how marketing, CRM, content, AI & Data connect. At BPX, we hire operators and specialists who thrive at the intersection of commercial strategy and technical execution.

What We Do: Cutting Complexity Across the Front Office

We help the world's most ambitious companies, including Uber Eats, BNY, and Xerox, untangle the operational complexity that slows enterprise growth. As a Gold Adobe Solution Partner and Salesforce Summit Partner, we deliver strategy and implementation across the full front office. Our proprietary methodology builds sustainable enabled ecosystems that maximize ROI and accelerate speed to market. By embedding AI into commercial workflows, we help clients move faster and stay ahead.

The Role

BPX is hiring Senior Martech Consultants into our Intelligent Marketing practice. You will configure, build and optimise customer engagement platforms for enterprise clients, turning marketing use cases into live, measurable, cross-channel journeys. Braze is the primary engagement platform for this team, fed by customer data platforms such as Twilio Segment and cloud data warehouses such as Snowflake. This is a hands‑on delivery role: you work with client marketing, CRM and data teams to shape use cases, build the campaigns and Canvases, set up the data and integrations behind them, and keep them performing well after go‑live. You will join a growing team that owns engagement delivery on some of our largest programmes, from platform migrations through to ongoing optimisation.

What you'll do

• Run use case and requirements sessions with client marketing and CRM teams, turning business goals into buildable, testable journeys.
• Build and configure cross‑channel campaigns and Canvases in Braze across email, push, in‑app, SMS and other messaging channels.
• Write and maintain dynamic, personalised content using Liquid, Connected Content and Content Blocks, driven by customer attributes and events.
• Set up the data behind each journey: user attributes, custom events, segments and audience syncs from the CDP and data warehouse.
• Support migrations from legacy marketing automation platforms, including template, data and journey rebuilds, parallel running and cutover.
• Plan and run testing, from QA, seed lists and previews through to A/B tests, multivariate tests and control groups.
• Monitor deliverability, performance and data flows, and diagnose issues across the stack before they reach the client's customers.
• Build consent, preference management and regulated content controls into every journey, including GDPR and sector‑specific requirements.
• Enable client teams through documentation, training and hands‑on coaching so they can run the platform day to day.
• Contribute to BPX delivery accelerators, templates and reusable assets, and support pre‑sales with scoping and effort estimates.

What you'll bring

• Braze certification (Certified Practitioner or above) is preferred. Strong candidates from other engagement platforms who commit to achieving Braze certification within their first three months will also be considered.
• Certifications in Twilio Segment, Adobe Marketo Engage, Salesforce Marketing Cloud or Adobe Journey Optimizer are an advantage.
• Four or more years hands‑on in marketing automation or customer engagement platforms, ideally in a consulting, agency or enterprise martech team.
• Proven build experience on multi‑step, multi‑channel journeys, with a sound grasp of segmentation, triggers, throttling and frequency capping.
• Working knowledge of HTML and CSS for email and message templates, and comfort with Liquid or similar templating languages.
• Understanding of how customer data reaches an engagement platform, from CDPs such as Segment and warehouses such as Snowflake, via APIs, SDKs and data syncs. SQL is a plus.
• Familiarity with product analytics and experimentation tools such as Amplitude is an advantage.
• Practical grasp of GDPR, ePrivacy and consent management. Experience in financial services or other regulated industries is an advantage.
• Consulting or agency background, credible with client marketers and comfortable working alongside data engineers and architects.
• Fluent English and the right to work in an EMEA country where BPX operates.

Why this role, why now

Customer engagement is where our clients' data investment turns into revenue, and demand for Braze skills across BPX's Intelligent Marketing practice is outstripping the team we have. We are growing this team over the next year to deliver large, multi‑year engagement programmes, from platform migrations to ongoing optimisation. This role puts you in the build seat on enterprise programmes running a modern stack of CDP, cloud data warehouse and engagement platform, with architects and data specialists alongside you. If you want to go deep on Braze while building breadth across the wider front office, this is that seat.

Additional information

Competitive salary, benchmarked to local market and individual experience. This is a delivery role and does not carry commission or an OTE component. Actual offer depends on experience, location and qualifications; ranges for candidates based outside the UK are benchmarked to the local market.

Bluprintx is an Equal Opportunity employer. All qualified applicants will receive consideration for employment without regard to race, colour, ethnic or national origin, age, sex, pregnancy and maternity, sexual orientation, gender identity or expression, religion or belief, disability, genetic information, marital or civil partnership status, or any other characteristic protected by applicable law. Employment decisions are based on merit, qualifications and business need. We are committed to an accessible recruitment process and will consider requests for reasonable accommodation at any stage, contact us to discuss what you need.