Senior Marketing Specialist (資深行銷專員)

TN United Kingdom; Maidenhead; On-site; GBP 40,000 - 55,000; Full time

Job summary

A leading company in digital transformation seeks a Sr. Marketing Specialist to execute demand generation and marketing communications across ASEAN and Taiwan. The role requires strong interpersonal skills, a proactive approach, and a hands-on attitude toward marketing initiatives and business outcomes.

Qualifications

• Minimally 3 years of business-to-business marketing experience.
• Proficiency in English and Mandarin.

Responsibilities

• Implement demand-generation and marketing communications tactics.
• Manage roll-out and updates for all campaigns.
• Strengthen the company’s brand image across all mediums.

Skills

Problem-solving

Persuasion

Organisational skills

IT-savvy

Education

Diploma/Degree

Tools

Microsoft Office

HTML

Job description

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Client:

Logicalis

Location:

Job Category:

Other

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EU work permit required:

Yes

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Job Reference:

5eea40e53073

Job Views:

3

Posted:

17.05.2025

Expiry Date:

01.07.2025

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Job Description:

Job Description

Why choose Logicalis?

As Architects of Change, Logicalis' focus is to design, support and execute clients' digital transformation by uniting their vision with their technology expertise and industry insights. The company, through its deep understanding of key IT industry drivers such as security, cloud, data management and IoT, can address customer priorities such as revenue growth and business, operational efficiency, innovation, risk and compliance, data governance and sustainability.

We strengthen our purpose: to design, support, and execute our customers' digital transformation by converging their vision with our technological expertise and knowledge of the industry. The brand refresh underpins both the evolution of Logicalis’ positioning as well as our strategic vision for growth.

Job summary:

The Sr. Marketing Specialist will be responsibilities for the execution of the company’s demand generation and marketing communications across ASEAN and Taiwan, in support of the organisational business strategy, market goals and objectives. He/She must be proactive, detail-oriented and equipped with a hands-on approach and strong sense of accountability towards delivering and implementing marketing initiatives with optimal business outcomes.

Reporting to IB/Marketing Manager, the successful candidate will be given opportunities for career growth and development.

Job Responsibilities:

• Implement demand-generation and marketing communications tactics to support the brand strategy and help build strong pipeline.
• Work closely with suppliers & partners on marketing initiatives and campaigns.
• Manage roll-out, updates and leads tracking for all campaigns and report regularly on specific and pre-defined.
• Strengthen the company’s brand image across all mediums including website, collateral, presentations, events, social media, PR and industry forums.
• Manage daily tactical activities of the IB/Marketing Department, including events logistics, sales requests and collateral/presentation design, fulfillment and development.
• Manage daily updates, develop innovative content, perform maintenance and demand generation activities from the company’s website.
• Collaborate with regional sales management to develop effective regional marketing, bid marketing and field communication programs.
• Manage logistics for press release distribution, database updates and collection and reporting of media clippings.
• Review progression of programs effectiveness across all business units to ensure alignment with corporate objectives.

Required Qualifications:

• Diploma/Degree holder with minimally 3 years of business-to-business marketing and communications experience the Info-Communications sector, or its equivalent.
• Strong interpersonal (internal, external and cross-cultural). Problem-solving and persuasion skills.
• Excellent verbal and written communications skills.
• Proficiency in English and Mandarin to support regional initiatives like assist in crafting out digital content and aid in revamping and maintaining company’s website.
• Positive attitude and self-driven with high levels of initiative and responsibility.
• Strong organisational skills with the ability to priorities, multi-task and respond well to pressure.
• IT-savvy and proficient in Microsoft Office. Knowledge in desktop publishing applications and HTML is an added advantage.
• Ability to work independently and within a given budget.
• Must be prepared to adopt a flexible approach to working.
• Accountable Execution (Level 1) – Manage own time and hold yourself accountable. Work independently to complete tasks when given very clear instructions, timescales and expectations.
• Inclusive Teamwork (Level 1) – Work effectively within a team. Step in to help team members when they are having difficulties or need support.
• Self-Driven Learning (Level 2) – Lesson learned and knowledge sharing after the project or the task completed, especially when it is failure.
• Positive Resilience (Level 2) – Make the best of failure; accept it is sometimes inevitable and figure out how to learn from it.