Senior Marketing Specialist

Skidmore, Owings & Merrill (SOM); Greater London; On-site; GBP 60,000 - 90,000; Full time

Benefits offered by this job

Health insurance

Retirement plan

Wellness program

Job summary

SOM, a leading global architecture and design firm, seeks a seasoned marketing professional to drive proposals, client interviews, and strategic marketing initiatives. You will collaborate with senior leadership, develop collateral, and conduct market research to identify opportunities across focus areas.

The role requires 5+ years in A/E/C marketing, strong writing and design skills, and proficiency in InDesign, Salesforce, and OpenAsset.

Qualifications

• Completion of four-year undergraduate degree or equivalent knowledge, skills and abilities.
• 5+ years experience in marketing within the A/E/C industry.
• Strong writing and graphic design skills.
• Strong organizational skills.
• Strong project management skills.
• Ability to work with senior leaders across a firm.
• Advanced knowledge of Adobe InDesign, Microsoft Office, and Google Workspace.
• Experience with Salesforce CRM and OpenAsset is a plus.
• Must be passionate about architectural design to undertake marketing, business development, and proposal preparation.
• Ability to work and adapt quickly in a fast-paced environment.

Responsibilities

• Leads the preparation of proposals, outlines, schedules, and content development; assists in consultant selection.
• Supports client interview strategy and creates marketing collateral for interviews and presentations.
• Collaborates with leadership and marketing to develop materials reflecting strategic goals.
• Conducts market, landscape, and potential client research.
• Develops pursuit and market strategy with colleagues and identifies competitive advantages.
• Assists with business plan creation and implementation within focus areas.
• References Pursuit and Project data in Salesforce; ensures data accuracy and pipeline movement.
• Shapes expertise areas, either by geography or market.
• Contributes to training of Marketing Coordinators.
• Represents the firm in client/professional organizations and nurtures new leads.
• Performs other duties as needed.

Skills

Strong writing

Graphic design

Organizational skills

Project management

Stakeholder collaboration

Adaptability

Fast-paced environment

Education

Bachelor's degree

Tools

Adobe InDesign

Microsoft Office

Google Workspace

Salesforce CRM

OpenAsset

Job description

At SOM, we are a collective committed to shaping a better future for our clients, communities and planet. We aspire to create the most sustainable, impactful work through creative, interdisciplinary teams with all the resources and diversity of a global firm. We value those who are passionate about excellence, innovation, integrity, inclusivity, and collaboration. Together we can achieve great things.

Success at SOM Means

• Ideas: We believe in a meritocracy of ideas. We look to everyone to actively contribute to the discourse in the firm.
• Knowledge: We believe that expertise is the result of lifelong learning. We are not expected to know everything, but rather to passionately pursue answers, develop new skills and deepen our knowledge.
• Product: We strive for excellence in the concept, quality, and delivery of our work.
• Individual: We value individuals who bring the highest standards of professionalism and personal integrity in the way they work. Each person can develop and contribute their wealth of attributes, skills and knowledge to support the overall health of the firm.
• Team: We value the power of interdisciplinary integration. A positive team culture in which everyone collaborates openly towards common goals is essential.
• Firm: We have a history of making transformative contributions to the profession and our communities. We are constantly innovating and attempting to bring new approaches, solutions and processes to our work.

Position Responsibilities

• Proposals: Leads the preparation of proposals, including outlines, schedules, and content development. Contributes to the selection of consultants and makes teaming recommendations within specific area(s) of expertise.
• Interviews: Contributes to client interview strategy, creates marketing collateral for interviews and other presentations, and manages the interview process.
• Marketing Collateral: Collaborates with leadership and the marketing team to develop materials that reflect and fulfill strategic marketing goals.
• Research: Conducts market, leads, and potential client research.
• Strategy: Develops pursuit strategy in collaboration with others. Contributes to market strategy development; provides insight and identifies competitive advantages for SOM.
• Business Plans: Engages with business plan creation and implementation within a focus area.
• Salesforce and Pipeline Management: References and contributes to Pursuit and Project objects. Works with Pursuit Leads to ensure data accuracy and to ensure that pursuits are moving through the sales funnel. Uses Salesforce to track business plan implementation.
• Expertise: Strong working knowledge of A/E/I services offered by SOM. Develops area(s) of expertise, either geographically or by functional market.
• Training: Contributes to training of Marketing Coordinators and Senior Marketing Coordinators.
• Business Development: Represents the firm in client and professional organizations, attends functions as appropriate, and nurtures new business leads.
• Assists with other duties and tasks as may be required.

Minimum Qualifications

• Completion of four-year undergraduate degree or equivalent knowledge, skills and abilities.
• 5+ years experience in marketing within the A/E/C industry.
• Strong writing and graphic design skills.
• Strong organizational skills.
• Strong project management skills.
• Ability to work with senior leaders across a firm.
• Advanced knowledge of Adobe InDesign, Microsoft Office, and Google Workspace.
• Experience with Salesforce CRM and OpenAsset is a plus.
• Must be passionate about architectural design to undertake marketing, business development, and proposal preparation.
• Ability to work and adapt quickly in a fast-paced environment.

SOM offers opportunities to work on transformational projects, competitive salaries, health insurance, wellness, retirement, and financial and other work/life plans.

At SOM, we welcome and encourage diversity in the workplace. We believe an inclusive environment benefits our employees, our firm, and our community, while also enriching and challenging our own thinking about design. We are proud to be an equal opportunity and affirmative action employer. Visit this page to learn more about SOM's employment policy and how to apply offline: www.som.com/employment_opportunities_and_policy

For more about SOM: www.som.com