Senior Marketing Manager (EU & US)

JR United Kingdom; Ipswich; Remote; GBP 50,000 - 80,000; Full time

Job summary

A leading biopharmaceutical company is seeking a Senior Marketing Manager to drive offline marketing initiatives across the EU and US markets. The ideal candidate will have extensive experience in managing successful marketing campaigns and events, focusing on enhancing brand presence and fostering growth. This role involves strategic collaboration with the corporate marketing team and requires a track record of impactful project management.

Qualifications

• Minimum of 5 years in marketing within the biopharmaceutical or life sciences industry.
• Experience managing EU and US markets.
• Proven success in managing marketing events and campaigns.

Responsibilities

• Plan and execute conferences and tradeshows in the EU and US.
• Review and polish English-language marketing content.
• Provide regional marketing insights and support strategy development.

Skills

Event Management

Project Management

Communication

Writing and Editing

Education

Bachelor’s degree in Marketing or biologics-related field

Job description

Role Overview:

We are seeking an experienced Senior Marketing Manager with a background in the biopharmaceutical industry to lead our offline marketing activities across the EU and US regions. This role will focus on driving marketing events and initiatives, enhancing our brand presence, and fostering growth in these key markets. The ideal candidate will have a proven track record of managing successful marketing campaigns and events. This role will also require strong collaboration with cross-functional teams and the corporate global marketing team to ensure cohesive and impactful execution.

Key Responsibilities:

1. Event Management

• Plan, organize, and execute EU and US conferences and tradeshows, ensuring maximum brand visibility and engagement.
• Lead the organization of self-hosted workshops in the EU and US, including speaker coordination and logistics management.
• Collaborate with the corporate team on co-marketing events and support corporate marketing events in Europe.
• Oversee the live hosting of webinars, ensuring seamless execution and high audience engagement, including moderating sessions and managing Q&A.

Content Polishing

• Review and polish English-language marketing content to ensure alignment with Western language and cultural norms.
• Work closely with headquarters to enhance the quality and impact of marketing communications.

Marketing Insights and Strategy

• Provide regional marketing insights and analysis to inform strategy and decision-making.
• Support marketing strategy development and implementation to enhance brand presence in the EU and US.
• Work closely with cross-functional teams to align marketing efforts with business objectives.
• Maintain strong collaboration with the global marketing team and headquarters to share regional insights and ensure cohesive execution.
• Build and maintain relationships with external partners, vendors, and industry stakeholders.

Requirements:

• Education: Bachelor’s degree or higher in Marketing or a biologics-related field.
• Experience: Minimum of 5 years in marketing within the biopharmaceutical or life sciences industry, with experience managing EU and US markets.
• Skills: Proven success in managing marketing events and campaigns, strong project management, excellent communication and presentation skills, and strong writing and editing abilities.
• Attributes: Ability to work independently and in a team, excellent collaboration skills, strategic mindset focused on results and ROI.

Location: Home-based in the UK, native English speaker, with business travel expected within the EU.

Join us as we continue to drive growth and innovation in the EU and US markets! We are committed to impactful marketing initiatives that fuel our expansion. If you are passionate about marketing and eager to contribute to our ongoing success, we would love to hear from you.