Senior Marketing Manager (EU & US)

JR United Kingdom; Glasgow; Remote; GBP 60,000 - 80,000; Full time

Job summary

A leading biopharmaceutical company is seeking a Senior Marketing Manager to enhance brand presence across EU and US markets. This role involves managing successful marketing events, collaborating with cross-functional teams, and developing strategies for growth. Candidates should possess at least 5 years of relevant experience, strong project management skills, and a background in marketing or biologics.

Qualifications

• Minimum 5 years in marketing within biopharmaceutical or life sciences.
• Experience managing EU and US markets essential.
• Ability to work independently and collaboratively, strategic mindset.

Responsibilities

• Plan and execute EU and US marketing events, ensuring visibility.
• Lead organization of workshops and webinars, managing logistics.
• Provide regional marketing insights for strategy development.

Skills

Project Management

Communication

Presentation Skills

Writing and Editing

Education

Bachelor’s degree or higher in Marketing or biologics-related field

Job description

Role Overview:

We are seeking an experienced Senior Marketing Manager with a background in the biopharmaceutical industry to lead our offline marketing activities across the EU and US regions. This role will focus on driving marketing events and initiatives, enhancing our brand presence, and fostering growth in these key markets. The ideal candidate will have a proven track record of managing successful marketing campaigns and events. This role will also require strong collaboration with cross-functional teams and the corporate global marketing team to ensure cohesive and impactful execution.

Key Responsibilities:

1. Event Management

• Plan, organize, and execute EU and US conferences and tradeshows, ensuring maximum brand visibility and engagement.
• Lead the organization of self-hosted workshops in the EU and US, including speaker coordination and logistics management.
• Collaborate with the corporate team on co-marketing events and support corporate marketing events in Europe.
• Oversee the live hosting of webinars, ensuring seamless execution and high audience engagement, including moderating sessions and managing Q&A.

Content Polishing

• Review and refine English-language marketing content to align with Western language and cultural norms.
• Work closely with headquarters to enhance marketing communication quality and impact.

Marketing Insights and Strategy

• Provide regional marketing insights and analysis to inform strategy and decision-making.
• Support the development and implementation of marketing strategies to enhance brand presence in the EU and US.
• Collaborate with cross-functional teams to align marketing efforts with business objectives and drive integrated campaigns.
• Maintain strong relationships with external partners, vendors, and industry stakeholders to support marketing initiatives.

Requirements:

• Education: Bachelor’s degree or higher in Marketing or a biologics-related field.
• Experience: Minimum of 5 years in marketing within the biopharmaceutical or life sciences industry, with experience managing EU and US markets.
• Skills: Proven ability to manage successful marketing events and campaigns, strong project management, excellent communication and presentation skills, and strong writing and editing skills.
• Attributes: Ability to work independently and in a team, excellent collaboration skills, strategic thinking, and results-oriented mindset.

Location: Home-based in the UK, with business travel within the EU expected. English native speaker preferred.

Join us as we continue to drive growth and innovation in the EU and US markets! We are committed to impactful marketing initiatives that fuel our expansion. If you are passionate about marketing and eager to contribute to our success, we would love to hear from you.