Senior Marketing Manager (DACH), Wholesale, Asset Management, London

North Dakota State University; London; On-site; GBP 60,000 - 90,000; Full time

Job summary

A well-established university seeks a marketing professional to lead their regional strategies. The position involves developing marketing plans, managing teams, and collaborating with stakeholders to enhance client engagement. The ideal candidate will have extensive marketing experience, especially in the DACH region, and be fluent in both German and English. This role offers competitive compensation and the opportunity to innovate in a dynamic environment.

Qualifications

• Undergraduate degree with a minimum of 2.1.
• 10+ years of intermediary marketing experience, ideally in the DACH region.
• Proven experience with multi-channel marketing in asset management.

Responsibilities

• Work closely with the heads of sales and business leaders to develop value propositions and client marketing strategies for the region.
• Develop and implement strategic marketing plans to support business goals.
• Lead a team of marketing specialists to help deliver marketing strategies.
• Coordinate roadshows and events across the region with sales teams.
• Develop campaigns across digital, email, social media, and websites.
• Partner with external media agencies in the region to develop advertisement and media campaigns.
• Help develop sponsorship and advertising opportunities.
• Translate content into German when required.
• Use KPIs and data to record and measure success of marketing campaigns.

Skills

Business fluent in German

Business fluent in English

Multi-channel marketing

Understanding of asset management distribution

Understanding of investment products

Education

Undergraduate degree (min 2.1)

Job description

Responsibilities

• Work closely with the heads of sales and business business leaders to develop value propositions and client marketing strategy for the region.Â
• Develop and implement strategic marketing plan to support the business goalsÂ
• Lead a team of marketing specialists to help deliver marketing strategyÂ
• Work closely with sales teams to coordinate roadshows and events across the region.Â
• Develop campaigns across digital, email, social media and websites.
• Partner with external media agencies in the region to develop advertisement and media campaigns
• Help develop sponsorship and advertising opportunities
• Translate content into German where required.Â
• Use KPI'??s and data to record and measure success of marketing campaigns and initiatives

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RequirementsÂ

• Undergraduate degree (min 2.1)
• 10+ years intermediary meeting marketing experience, ideally in the DACH region.Â
• Business fluent in German and English
• Proven experience with multi-channel marketing in asset management
• Strong understanding of asset management distribution environment.
• Strong understanding of investment products