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Senior Marketing Manager, Community Solutions

Idox Plc

United Kingdom

Remote

GBP 100,000 - 125,000

Full time

23 days ago

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Job summary

An established industry player is seeking a Senior Marketing Manager for their Community Solutions division. This role offers a unique opportunity to lead marketing initiatives that drive demand for a portfolio of software products focused on delivering social value. The ideal candidate will possess a strategic mindset and a strong background in demand generation within the public sector. You will oversee a dedicated team, ensuring that marketing strategies align with business objectives while enhancing the visibility of innovative solutions that support vital public services. Join a dynamic team and make a meaningful impact in the community.

Qualifications

  • Proven experience in marketing management and leadership roles.
  • Expertise in demand generation strategies and digital marketing channels.

Responsibilities

  • Develop and execute marketing strategies to drive demand for software products.
  • Lead a team to align marketing initiatives with business goals.

Skills

Demand Generation
Pipeline Development
Digital Marketing
Team Leadership
Public Sector Marketing

Education

Bachelor's Degree in Marketing or related field

Job description

Senior Marketing Manager, Community Solutions. Home based with travel.

This is an excellent opportunity for an experienced marketing professional to take on management and leadership responsibilities for an important division within Idox plc. As the Marketing Lead for our Community Solutions, you will play a key role in driving the strategic positioning and demand generation for a portfolio of software products and services that deliver social value and help our customers provide vital public services.

We are looking for a dynamic and strategic marketing professional with expertise in demand generation and pipeline development. You will have experience in positioning products effectively within the public sector and leveraging digital channels to increase awareness and engagement. In this role, you will also oversee a team, providing leadership and direction to ensure marketing initiatives align with business objectives. You will be responsible for:

  1. Developing and executing marketing strategies that drive demand for our Community Solutions portfolio and building a high-quality pipeline of opportunities.
  2. Leading and managing a Marketing Executive and an Account Support Manager, as well as overseeing the Account Executive Team.
  3. Working collaboratively with internal teams to enhance market positioning and increase visibility of our products and services.

Our Community Solutions division includes a range of market-leading software products that support social care, public health, electoral services, and funding opportunities, including:

  1. Social Care and SEND: EHC Hub, which manages statutory SEND pathways, and our Directories solution for Family Information Services, SEND, and Adult Social Care.
  2. Health: Lilie, the UK’s leading Sexual Health Management platform.
  3. Electoral Services: EROS electoral management system and PVMS (postal vote) services, which support local authorities in transforming election processes.
  4. The Content Business: GrantFinder, The Knowledge Exchange, and ResearchConnect provide expert-curated funding intelligence to support strategic decision-making.
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