Senior Marketing Manager

Space Executive; London; On-site; GBP 70,000 - 90,000; Full time

Job summary

A leading fintech company in London is seeking a Senior Marketing Manager to drive B2B marketing strategies and manage Account-Based Marketing campaigns. Candidates should have over 6 years of experience in B2B marketing, particularly in fintech or SaaS, and possess strong leadership and project management skills. This role offers the opportunity to elevate the brand across key markets. Competitive compensation and growth opportunities are included.

Qualifications

• 6+ years in B2B marketing, ideally in fintech or SaaS.
• Experience across multiple marketing channels including digital and email.
• Strong leadership and project management capabilities.

Responsibilities

• Define & execute long-term B2B marketing strategy.
• Manage multi-channel ABM campaigns tailored to priority accounts.
• Oversee development of thought leadership and content.

Skills

B2B marketing experience

Strong leadership skills

Project management

Account-Based Marketing

Tools

HubSpot

LinkedIn

6sense

Job description

Senior Marketing Manager - Demand Generation / Account based marketing Company:

Space has partnered with a rapidly growing Fintech that provides embedded financing solutions for Marketplaces, Ecommerce platforms, Payment Service Providers, Neo-banks, and other Tech Platforms. They embed/integrate into these large platforms and leverage on their capital product onto the Platforms end customers!

They are on the hunt for a Senior Partner Account Manager to join their growing team.

Trusted by Dojo, Shopify, Sumup, Ebay, JustEat, Etsy, Amazon, Stripe and many others.

They have had 100% YoY growth, revenue increased from £1m - £105m in 5 years, and have secured 8m profit last year!

Role/Responsibilities: Strategic Leadership

• Define & execute a long-term B2B marketing strategy that drives enterprise sales and deepens existing relationships.
• Own the brand narrative and position them as the global leader in embedded finance through PR, content, events, and social media.
• Understand target segments by regularly talking with current and prospective customers, ensuring our narratives and content address their concerns, use cases, and priorities.
• Define and report on KPIs across awareness and lead generation.

Account-Based Marketing (ABM)

• Build and manage multi-channel ABM campaigns (email, PR, paid media, direct mail, content syndication, events) tailored to priority accounts, in partnership with Sales and Partnerships teams.
• Identify and manage ABM mar-tech tools to scale programs (e.g., LinkedIn, HubSpot, 6sense).
• Track and report on campaign performance, pipeline contribution, and ROI for ABM efforts.

Brand & Content

• Elevate the the brand across multiple markets, especially US and Europe, ensuring consistency and clarity in messaging across website and social media, working with the content management team.
• Oversee development of thought leadership, customer stories, product content, and partner sales collateral.

Requirements

• 6+ years in B2B marketing, ideally in fintech, SaaS, or high-growth environments.
• Experience across multiple marketing channels: Proven use of various marketing channels such as content creation, events, social media, PR, digital marketing, email campaigns, Account-Based Marketing and more.
• Hands-on with navigating between strategy and execution in a scale-up setting.
• Strong leadership, communication, and project management skills, with the ability to manage multiple projects simultaneously and independently deliver complex campaigns.
• Experience covering UK, US or EU markets is desirable.