Senior Marketing Manager

Chesamel; London; On-site; GBP 70,000 - 90,000; Full time

Job summary

A leading global platform in the entertainment industry seeks a Senior Marketing Manager to enhance artist visibility and engagement through innovative marketing campaigns. This pivotal role demands strategic planning, cross-functional collaboration, and the ability to leverage data for impactful artist activations. Applicants should possess substantial experience in music marketing and a strong network within the industry.

Qualifications

• 8+ years of experience in marketing, brand management, or artist/music marketing.
• Proven track record of developing global music campaigns.
• Proficiency in data-driven decision-making for marketing strategies.

Responsibilities

• Develop and execute global marketing strategies for artists.
• Build relationships with industry professionals and artists.
• Manage marketing budgets and oversee campaign effectiveness.

Skills

Strategic Planning

Collaboration

Storytelling

Analytics

Communication

Education

Bachelor’s degree or equivalent practical experience

Job description

You will be joining a collective focused on delivering excellent client servicing while leading business transformation for our clients. Our client transformed the Entertainment and Online Media industry and has become the platform of a generation, shaping and empowering culture and society worldwide. They have stewardship over the largest creative partner ecosystem on the planet…

You will be joining a collective focused on delivering excellent client servicing while leading business transformation for our clients.

Our client transformed the Entertainment and Online Media industry and has become the platform of a generation, shaping and empowering culture and society worldwide. They have stewardship over the largest creative partner ecosystem on the planet and are building a truly global destination for creativity, learning, and free expression.

Our clients Music & Artist Marketing team seeks a highly experienced and innovative Senior Marketing Manager to develop and execute global campaigns that connect artists and fans authentically and compellingly. In this role, you will strategically position them as the premier platform for artists to reach, engage, and grow their audiences.

Responsibilities:

• Strategic Planning & Execution:
• Develop, manage, and lead innovative global marketing strategies and campaigns to amplify artist visibility, foster fan engagement, and position for our Music as a key partner within the music industry.
• Cross-Functional Collaboration:
• Work closely with internal stakeholders across Partnerships, Creative, PR, Product, and Content to create cohesive artist-centric marketing initiatives.
• Artist & Industry Engagement:
• Build and maintain relationships with artists, labels, management teams, industry professionals, and strategic partners to drive high-impact artist activations and collaborations.
• Brand & Product Storytelling:
• Develop narratives that effectively communicate our unique value proposition to artists, fans, and industry partners through campaigns, events, and digital activations.
• Insight & Analytics:
• Leverage data-driven insights and analytics to inform and optimise campaigns, ensuring measurable outcomes and continuous improvement.
• Budget Management:
• Oversee marketing budgets, track spend, and ensure campaigns are delivered efficiently, effectively, and within allocated resources.

Minimum Qualifications:

• Bachelor’s degree or equivalent practical experience.
• 8+ years of experience in marketing, brand management, or artist/music marketing within the entertainment, music streaming, digital media, or tech industries.
• Proven track record of developing and executing impactful global music campaigns and artist activations.

Preferred Qualifications:

• Deep understanding of the digital music landscape, streaming platforms, and evolving industry trends.
• Strong existing relationships within the music industry, including labels, artists, managers, and strategic partners.
• Exceptional storytelling abilities and experience in building culturally impactful marketing campaigns.
• Highly analytical, data-driven mindset with proven ability to translate insights into strategic initiatives.
• Excellent communication, collaboration, and leadership skills.