Senior Marketing Manager

Lancesoft Europe; Greater London; Hybride; GBP 53 000 - 64 000; Plein temps

Résumé du poste

Lancesoft Europe in London is seeking a Senior Marketing Manager to lead integrated campaigns from planning through launch, ensuring alignment with commercial priorities and revenue targets. This hybrid role requires 2 days on-site per week at our Ropemaker Street office.

Contract duration is seven months, ending May 2027, with daily rates of 288 GBP PAYE or 347 GBP Umbrella. You will collaborate with Sales, Product and Insights to translate market data into compelling go-to-market activity.

Responsabilités

• Manage campaign projects end-to-end, from initial brief and planning through to launch and performance review.
• Develop integrated campaign plans across email, social, digital and other marketing channels.
• Track and regularly update campaign performance, including monthly MQL, pipeline and revenue metrics.
• Keep the wider marketing team aligned and on track against campaign deadlines and commercial targets.
• Partner closely with Sales to ensure campaigns support pipeline generation, lead follow-up and revenue objectives.
• Liaise with Product and Insights teams to understand new products, propositions, research and campaigns coming to market.
• Translate business and audience insights into clear campaign messaging, plans and go-to-market activity.
• Coordinate the development and delivery of campaign assets across email, social and digital channels.
• Write and edit marketing copy, ensuring messaging is clear, engaging and aligned with brand tone.
• Proofread and quality-check campaign materials before launch.
• Monitor campaign performance and identify opportunities to optimise activity and improve results.

Description du poste

Job Title: Senior Marketing Manager
Location: Ropemaker Street, London, UK - Hybrid 2 days onsite in a week
Duration: 7 Months contract (End date May 2027)
Rate: 288 GBP/day on PAYE OR 347 GBP/day on Umbrella

Job Description:
The Senior Marketing Manager is responsible for managing integrated marketing campaigns from planning through to launch, ensuring activity is delivered on time, aligned with commercial priorities, and contributing towards MQL and revenue targets.

Key responsibilities include:
Manage campaign projects end-to-end, from initial brief and planning through to launch and performance review.
Develop integrated campaign plans across email, social, digital and other marketing channels.
Track and regularly update campaign performance, including monthly MQL, pipeline and revenue metrics.
Keep the wider marketing team aligned and on track against campaign deadlines and commercial targets.
Partner closely with Sales to ensure campaigns support pipeline generation, lead follow-up and revenue objectives.
Liaise with Product and Insights teams to understand new products, propositions, research and campaigns coming to market.
Translate business and audience insights into clear campaign messaging, plans and go-to-market activity.
Coordinate the development and delivery of campaign assets across email, social and digital channels.
Write and edit marketing copy, ensuring messaging is clear, engaging and aligned with brand tone.
Proofread and quality-check campaign materials before launch.
Monitor campaign performance and identify opportunities to optimise activity and improve results.