Senior Marketing Executive – Customer Communication

Senior Marketing Executive – Customer Communication, Belfast

Client: [Client Name]

Location: Belfast, United Kingdom

Job Category: Customer Service

EU work permit required: Yes

Job Reference: c670e51b46ea

Job Views: 2

Posted: 24.04.2025

Expiry Date: 08.06.2025

Job Description

This role involves developing and executing customer communication strategies to enhance engagement, retention, and upsell opportunities. The candidate will work closely with sales, account management, and customer service teams to ensure consistent and impactful messaging across all touchpoints.

Responsibilities:

1. Develop and deliver email marketing campaigns supporting onboarding, engagement, and upsell initiatives.
2. Ensure clear, consistent messaging across all customer interactions.
3. Create and manage customer email templates in Salesforce/Marketing Cloud, focusing on visual appeal and conversion.
4. Support automation of lifecycle communications to improve engagement and retention.
5. Use A/B testing and performance data to optimize email content and design.
6. Develop targeted communication strategies to increase product adoption and customer retention.
7. Collaborate with cross-functional teams to maintain brand consistency and support marketing initiatives.

Qualifications:

• Minimum of 2 years in marketing or communications with relevant degree or experience.
• Experience with Salesforce/Marketing Cloud or similar platforms and CRM tools.
• Strong copywriting skills for engaging customer communications.
• Attention to detail and proofreading skills.
• Basic HTML knowledge or willingness to learn.
• Ability to align marketing efforts with business goals.
• Strong collaboration and communication skills.
• Experience managing multiple campaigns with good prioritization.
• Proactive, results-driven mindset.

Additional Information:

• Work in a fast-paced, customer-focused environment.
• Gain hands-on experience with email marketing, automation, and AI tools.
• Join a creative, collaborative team focused on results.
• Develop skills in customer lifecycle marketing and retention strategies.

If you're interested in executing impactful marketing campaigns and engaging customers effectively, we encourage you to apply online now. For more information about the role or about Radius, contact our talent team at [email protected].

Radius is an equal opportunities employer committed to diversity and inclusion. We support accessible recruitment and welcome applicants requiring adjustments during the process.

Please note that we do not accept unsolicited CVs from recruitment agencies unless approved by our Talent Team.