Senior Marketing Executive

Halfords Group PLC; West Midlands Combined Authority; Hybrid; GBP 40,000; Full time

Job summary

A leading retail company is looking for a Senior Marketing Executive to join their team at the Redditch Support Centre. The role involves end-to-end campaign management, collaborating with various teams to deliver impactful retail media campaigns. Candidates should have a solid background in marketing, excellent communication skills, and experience using analytics tools. The company offers a competitive salary, benefits, and a hybrid working model.

Benefits

Annual discretionary bonus

Employee discounts

Wellbeing resources

25 days annual leave plus bank holidays

Qualifications

• Experience in client-facing roles and handling campaigns end-to-end.
• Solid background in marketing with a focus on retail media.
• Ability to manage multiple projects and deliver compelling presentations.

Responsibilities

• Plan, develop, and implement retail media campaigns.
• Collaborate with internal teams and external stakeholders.
• Track campaign performance and contribute to post-campaign evaluations.

Skills

Campaign management

Data analysis

Client communication

Digital marketing

Attention to detail

Tools

Google Analytics

Adobe Analytics

PowerPoint

Job description

Apply now Job no: 559433
Work type: Full time
Site: Redditch
Categories: Marketing
Location: Worcestershire
Salary: £40,000
Business Area: Halfords Support Centre

About us

At Halfords, our mission is to inspire and support a lifetime of motoring and cycling. As a specialist retailer, we lead the market through customer-driven innovation and a distinct product range. We are dedicated to providing our customers with an integrated, unique, and convenient service experience—from e-bike and electric vehicle servicing to on-demand solutions. Our commitment is to foster customer loyalty by offering compelling reasons to keep coming back to our stores, ensuring a lifetime of motoring and cycling enjoyment.

The teams at our Redditch Support Centre work with every other area of our business, putting them at the heart of the action and playing a key role in our success and growth. Everyone brings their individual knowledge and experience to work every day, working as one team to keep things moving smoothly.

If you’re willing to get stuck in, you’ll love it here too. So put yourself at the heart of a dynamic, fast-paced working environment where expertise and focus take people far.

About the role

Are you confident, data-savvy, and experienced in end-to-end campaign management? We are looking for a Senior Marketing Executive with a passion to step into the world of Retail Media to join our growing team and drive impactful retail media campaigns.

In this role, you'll support the Retail Media lead on campaign planning, execution, and post-campaign reporting, working closely with the wider internal marketing team, clients and suppliers. You'll bring market insight, organisation, and energy to every stage of the process.

Key Responsibilities

• Strategically plan, develop, and implement retail media campaigns across both digital and in-store channels, ensuring alignment with brand objectives and retailer strategies.
• Collaborate with internal teams and external stakeholders to manage the delivery of campaigns, including creative development and media placements.
• Track campaign performance, delivering actionable insights and recommendations to drive continuous optimisation.
• Maintain comprehensive campaign records and contribute to post-campaign evaluations to support strategic planning.
• Provide support to the lead of Retail Media in developing presentations and staying up to date on emerging trends and innovations within the retail media landscape.

About You

• A confident and articulate communicator with experience in client-facing roles.
• Solid background in marketing, with a focus on retail media, digital marketing, or shopper marketing.
• Proven experience managing campaigns end-to-end, from planning through to post campaign reporting.
• Exceptionally organised, with strong attention to detail and the ability to manage multiple projects simultaneously.
• Comfortable using analytics and reporting tools such as Google Analytics, Adobe Analytics, and Retail Media Dashboards.
• Skilled in PowerPoint, with the ability to create compelling, data-driven presentations that tell a clear story.
• A fair and competitive salary evaluated against market data, annual discretionary bonus scheme, pension, life assurance, 25 days annual leave plus bank holidays and enhanced family leave.
• Commitment and dedication to your ongoing personal and professional development. We help you to own and grow your potential so you can be at your best in your current role and to support your future career aspirations.
• We offer hybrid working in our Support Centre, you will be based at our Support Centre 3 days a week with an optional 2 days working from home.
• You will have access to a wealth of employee discounts across the Halfords suite of products and services.
• Wellbeing and inclusion are at the heart of our colleague experience. We offer resources and ongoing support to enhance your wellbeing at work and active Colleague Networks supporting inclusion initiatives across Halfords.

Not sure you meet all the criteria? We'd encourage you to take the wheel and apply anyway! At Halfords we are committed to creating an inclusive workplace for our colleagues. We're an equal opportunities employer and proud to welcome applications from all backgrounds and embrace diversity within our one Halfords Family.

At Halfords, we operate a hybrid working policy with 3 days on site at our Support Centre in Redditch, Worcestershire.

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