Senior Marketing Executive

ITSS Recruitment; United Kingdom; On-site; GBP 30,000 - 40,000; Full time

Job summary

A leading manufacturing company is seeking a proactive Senior Marketing Executive to join their dynamic marketing team in Thirsk. This role involves ownership of various marketing campaigns, a strong background in digital and traditional marketing, and the opportunity to contribute directly to brand growth. The ideal candidate will have over 5 years of relevant experience and be adept in managing multi-channel strategies.

Qualifications

• Minimum 5+ years of experience in a similar role.
• Proven experience in managing multi-channel marketing campaigns.
• Strong analytical mindset and ability to turn data into strategies.

Responsibilities

• Lead development and execution of integrated marketing campaigns.
• Conduct in-depth performance analysis of digital campaigns.
• Prepare monthly reports covering campaign performance and audience insights.

Skills

Campaign Management

SEO Strategy

PPC Campaign Management

Email Marketing

Content Creation

Market Analysis

Analytical Skills

Communication

Tools

Meta Business Manager

LinkedIn Campaign Manager

WordPress

Email & CRM Platforms

SEMrush

Adobe Creative Suite

Microsoft Office

Job description

Senior Marketing Executive - Thirsk - Full time office based - Manufacturing company - 30,000 - 40,000 + Bonus + Benefits

This well established company are looking for a proactive, commercially minded Senior Marketing Executive to join their dynamic marketing team. This role is ideal for an experienced marketing professional with a strong background in digital and traditional marketing who is looking to take ownership of campaign delivery, content strategy, performance analysis, and contribute directly to the continued growth of their brand

Key Responsibilities

Lead and support the development and execution of integrated marketing campaigns across digital and print, including:
Website development and management
Content planning and creation across formats
SEO strategy and implementation
PPC campaigns and tracking
Design and production of event and training collateral
Paid social advertising (Meta, LinkedIn, TikTok, etc.)
Email marketing and campaign automation
Advertising (print/digital) and PR coordination
Design and sourcing of print collateral and branded merchandise
Conduct in-depth weekly and monthly performance analysis of digital campaigns (SEO, PPC, Paid Social, Email etc), identifying key insights and areas for improvement
Maintain and segment marketing email databases, ensuring GDPR compliance, and build targeted email campaigns with measurable KPIs
Carry out monthly competitor, customer, and market analysis to support strategic decision-making and identify new growth opportunities
Prepare comprehensive monthly reports covering campaign performance, audience insights, and channel effectiveness for key stakeholders

Essential Skills and Experience

Minimum 5+ years of hands-on experience in a similar marketing role, either in-house or agency-side
Proven experience managing multi-channel marketing campaigns with measurable results

Strong knowledge and experience in:

Meta Business Manager & Ads Manager
LinkedIn Campaign Manager
X for Business, YouTube Ads, TikTok for Business
WordPress website management
Email & CRM platforms (e.g., Mailchimp, Campaign Monitor, HubSpot, etc.)
SEMrush or similar SEO tools
Adobe Creative Suite (Photoshop, Illustrator, InDesign) or equivalent
Microsoft Office (PowerPoint, Word, Excel)
Strong analytical mindset with the ability to extract insights and turn data into actionable strategies
Outstanding written and verbal communication skills
Highly motivated, self-starter with a passion for marketing innovation and continuous learning

You will be working in the state of the art office in Thirsk so you will need to be based within commuting distance.

Sponsorship will not be provided for this role.

We are interviewing currently so apply now for immediate consideration for the Senior Marketing Executive position or contact Stuart Barnes at ITSS Recruitment for further information.