Senior Marketing Executive

BCN Group Ltd; Manchester; On-site; GBP 21,000 - 35,000; Full time

Benefits offered by this job

23-days holiday allowance

Birthday day off

Company pension

Health cash plan

On-site gym

Job summary

BCN Group Ltd is seeking a Senior Marketing Executive to drive multi-channel marketing initiatives from our Manchester base. You will develop, execute, and refine campaigns to raise brand awareness, generate new business opportunities, and increase cross-sell within our existing client base.

Reporting to the Head of Marketing, you will collaborate across marketing, sales, customer experience, and product teams.

Qualifications

• Minimum of 3 years marketing experience, ideally within B2B.
• Proven track record of successful campaigns.
• Digitally savvy marketer with knowledge of digital and multi-channel programs.
• Proficiency in marketing software and tools, including CRM (Dynamics an advantage).

Responsibilities

• Drive leads and conversions through multichannel campaigns.
• Collaborate with content, SEO, and creative teams.
• Build emails, nurture campaigns and report performance.
• Enable sales with product campaigns and proposals.
• Report on campaigns and ROI.
• Create case studies and customer success stories.

Skills

3+ years marketing experience

Campaign management

Digital marketing

CRM (Dynamics)

Cross-team collaboration

Analytics & attribution tools

Attention to detail

Fast-paced environment

AI tools awareness

Tools

CRM (Dynamics)

Job description

Job title: Senior Marketing Executive

Location: Manchester M22 (3 days a week office)

Hours: Monday to Friday, 37.5 hours per week

Salary: Up to £35k DOE + benefits

About BCN:

At BCN we unite people and technology to enable organisations to fly.

We believe people and organisations can achieve anything using technology to its full potential. Our role is to help them understand what is possible, implement in the right way and utilise their technology to achieve their ambitions. Which is why we put people front and centre – building client relationships for life and fostering a culture where our people thrive.

We are a leading managed IT services provider and technology consultant, specialising in delivering transformative technology solutions with industry-leading client experience across business, public sector and not for profit organisations. From cloud computing, cybersecurity, and data management to power app development, we are dedicated to pioneering technology with Microsoft innovation.

Guided by our 3 values of building relationships, customer success and passion and dedication, we are on a mission to make BCN the most trusted tech partner in the UK today. The kind of company clients want to work with, and people want to work for.

Focus of the role:

Our team is in search of an ambitious, dynamic and results-focussed Senior Marketing Executive to join us in delivering our marketing activity. You’ll be an integral part of our marketing team helping us to develop, execute and refine campaigns that increase brand awareness, generate new business opportunities and increase cross sell within our existing client base.

Reporting into the Head of Marketing, you’ll be working cross functionally with marketing, sales, customer experience and products teams.

This will be a varied role across multi-channel campaigns and an opportunity to learn, gain experience and advance your career.

Responsibilities:

• Working on key strategic multi-channel marketing campaigns to drive leads and conversions
• Collaborate with content and SEO agencies and creative specialists to craft compelling campaigns to reach our target audience
• Building emails, nurture campaigns and reporting on performance
• Sales enablement for new products, campaigns and proposals
• Reporting and analysis of campaigns and activities – demonstrating ROI
• Create case studies and customer success stories

Person, Skills & Experience:

• Minimum of 3-years marketing experience ideally within B2B
• Proven track record of successful campaigns
• Digitally savvy, modern marketer with good knowledge of digital marketing and multi-channel programs
• Proficiency in marketing software and tools including CRM (Dynamics an advantage)
• Strong communicator with ability to collaborate across teams towards a shared goal
• Strong analytical skills and proficiency with marketing analytics and attribution tools.
• Attention to detail
• Ability to thrive in a fast-paced, results-driven environment.
• Experience within SaaS/Tech solutions is preferred but not essential
• Confidence and pro-active approach to use of AI tools (e.g. Copilot, Claude) to improve marketing delivery

Why BCN?

• The opportunity to shape your own future with industry leading training and development, with access to our BCN Academy.
• Competitive salary with the ability to progress.
• 23-days holiday allowance, increasing with length of service, plus bank holidays, an extra day off on your birthday and the option to buy more!
• Company pension scheme.
• 2 paid leave days per year to volunteer and support your local community – if it matters to you it matters to us.
• Health cash plan with free access to a confidential Employee Assistance Programme (EAP) supporting bereavement, financial, health and wellbeing, and much more
• Life assurance
• Cycle to work scheme, electric vehicle scheme, home and tech scheme, and retail discounts.
• Balancing work, life, and fitness can be challenging, so we offer a free on-site gym at our Manchester and Leeds locations to make it easier to stay active.
• Long service recognition to celebrate all the milestones
• Beer (or soft drinks) and Pizza at the end of month, dress down every day, social events such as Summer BBQ, Christmas party and lots more!