Senior Marketing Executive

Universal Publishers; Liverpool; On-site; GBP 35,000 - 55,000; Full time

Job summary

An established industry player is looking for a Senior Marketing Executive to join their dynamic team. In this pivotal role, you will develop and implement innovative marketing strategies that enhance brand visibility and drive customer engagement. You'll manage end-to-end marketing campaigns, mentor junior designers, and ensure that all marketing materials align with the company's vision. This is a fantastic opportunity to make a significant impact within a supportive environment that values creativity and collaboration. If you're passionate about marketing and eager to contribute to exciting projects, this role is perfect for you.

Benefits

28 days holiday per year

Access to employee hub with discounts

Health cash plan (employer funded)

Death in service insurance (employer funded)

Employee 'Above and Beyond' awards

Free on-site parking

Employee wellbeing service

Qualifications

• Minimum of 5 years of experience in marketing, preferably in B2B.
• Excellent written communication and attention to detail.

Responsibilities

• Plan and implement marketing campaigns across multiple channels.
• Manage internal and external communications, including newsletters and press releases.

Skills

Marketing Strategy

Social Media Management

SEO Optimization

Copywriting

Project Management

Data Analysis

Graphic Design Knowledge

Education

Marketing Qualification

Tools

MS Excel

MS Word

MS PowerPoint

MS Outlook

Job description

Dams have been providing furniture solutions since the 1960s and is one of the UKs leading manufacturers and suppliers of office furniture, employing over 360 people from our site in Knowsley.

We are currently seeking a motivated and enthusiastic Senior Marketing Executiveto join our team! Reporting to our Head of Marketing & Design.

Job Overview

You will ensure the brand and sub brands are positioned in line with the goal of the business through creative marketing innovative and creative concepts. Playing a crucial role in developing and implementing marketing strategies to promote products or services, increase brand awareness, and drive customer engagement.Support the marketing team in raising awareness of new products, brands and services via campaigns and projects. Manage a variety of end-to-end marketing campaigns to drive awareness and leads, involved in the planning, segmentation, creative and execution. Manage product marketing data.

Package On Offer

• 28 days holiday per year (rising with service) including bank holidays
• Access to Dams employee hub with hundreds of retailer discounts
• Health cash plan(employer funded)
• Death in service insurance(employer funded)
• Employee 'Above and Beyond' awards
• Free on-site parking
• Employee wellbeing service
  
  

Key Responsibilities

• Plan and implement marketing campaigns through multiple channels such as but not limited to Catalogue design, web development, print advertising, mail shot, trade shows, social media.
• Support, monitor and mentor Junior and Graphic Designers.
• Help with the creation of a wide variety of online and offline materials to support the sales team brochures, presentations, case studies, etc.
• Manage internal and external communication such as new letters, articles, press releases.
• Writing and proofreading creative copy.
• Maintaining web sites with content, ensure its optimised for SEO and track its performance.
• Managing marketing calendar and delivering to deadlines.
• Creating and managing social media campaigns.
• Manage product campaigns and events in line with product developments.
• Creating and analysing marketing campaigns.
• Analysing sales data and writing reports.
• Review competitor activity and identify product development opportunities.
• Maintain annual price files and product marketing data.
• Working with the Marketing and Graphic Design team to create marketing materials.
• Work closely with the product design team to have a good understand and how best to portray new products in development.
• Managing relationships with external dealer groups.
  
  

Experience & Knowledge Required

• Previous experience in marketing is required at the same level (minimum of 5 years) is essential.
• Experience in B2B business.
• Furniture experience is preferred but not essential.
• Marketing qualification required.
• Experience of working across multiple social media platforms.
• Knowledge in graphic design is an advantage.
• Computer literate in MS Excel, Word, PowerPoint & Outlook.
• Ability to work on multiple projects.
• Up to date with the latest design trends and techniques.
• An excellent level of written communication and attention to detail.
• Experience and knowledge of working in manufacturing preferred but not essential.
  
  

The company reserves the right to interview for this post should we receive suitable candidates prior to the closing date. Dams is only accepting direct applicants for this role; no agency contact is currently required.