Senior Marketing Executive

Travel Innovation Group; England; Hybrid; GBP 28,000 - 35,000; Full time

Job summary

A leading company in the travel industry is seeking a Senior Marketing Executive to join their dynamic marketing team. This role involves managing end-to-end marketing campaigns for renowned airlines and cruise lines, with a focus on creativity and strategic thinking to drive business growth. Candidates should possess over 3 years of marketing experience and a passion for developing innovative marketing strategies. Enjoy flexible hybrid working arrangements and numerous employee benefits.

Benefits

Annual company bonus

33 days annual leave including bank holidays

5% matched company pension contribution

On-site gym and bar

Internal training academy

Additional company benefits for wellbeing

Qualifications

• 3+ years of experience in marketing required.
• Passionate and driven with a full-mix marketing skill set.
• Experience in campaign management and content creation.

Responsibilities

• Manage and implement marketing campaigns for leading airline and cruise line brands.
• Lead smaller marketing projects and report on campaign performance.
• Content creation for various digital marketing platforms.

Skills

Campaign management

Creative flair

Organizational skills

Communication

Job description

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Shift pattern: 37.5 hours per week between 08:00 – 17:30, Monday to Friday. Hybrid 3 office days and 2 days working from home (Friday is a compulsory in-office day)

Contract: Permanent

Salary: £28,000+ per annum (dependent on experience)

Experience: 3+ years of professional experience in marketing

Who we are

As renowned travel industry heavyweights (if we do say so ourselves), the Travel Innovation Group offer a wealth of unique services via our three companies; Lime, Aviate and Calrom.

So, what exactly do we do? We began with our bespoke tech which provides market-leading flight booking systems for the world's leading airlines to the travel trade to book the most recognisable travel brands. We’re one of the UK’s best known flights consolidators, providing the best flight fares to the travel trade for world renowned airline brands including Virgin Atlantic, Emirates, Qatar and many more. Our service is legendary in the industry (for all the right reasons) and thanks to this foundation, our growth continues to skyrocket with new, exciting products launching regularly, from cruise packages to luxury hotel booking services. What can we say – we’ve always been innovators at heart!

While we now have offices, people and partners across the globe, the hub of the action remains at our thriving Cheshire Oaks (UK) HQ and we’re looking for exceptional talent to join us, to succeed with us and to grow with us.

You’ll want to know about the department that our role is in…

We like to deliver nothing short of BRILLIANT marketing and communications for our own inhouse brands and our partners too (we’re lucky enough to work with some pretty epic brands!). We are customer obsessed, and our goal is to really add value to all our customers with each communication or campaign.

Our teams are made up of an eclectic mix of talented people whose own experience and ideas make our marketing team what it is.

In terms of ‘team spirit’ our marketing teams are a hive of activity, bursting with creativity and as a group we constantly strive for improvement and innovation. Knowledge seekers and relationship builders, everyone’s ideas are valued, and we encourage our team members to think both strategically and imaginatively.

Job purpose:

If you are an experienced Marketer looking for the next step in your career, we have an exciting opportunity that could be right up your street.We have a vacancy for a Senior Marketing Executive to join our team – this role offers an exciting opportunity to make your mark and bring in your own ideas and concepts that will support our growth and deliver exceptional campaigns for our market leading airlines, partner hotels, tourist boards and ground arrangement providers.

The Senior Marketing Executive will support the Partnership Marketing Lead and Brand Manager in the implementation of marketing, brand and communication campaigns, initially focusing on our Virgin brands, Virgin Atlantic Flightstore (extension of Virgin Atlantic Airways) and Voyage Store (extension of Virgin Voyages), with the potential to work on some of our other market-leading airlines. This role also provides the occasional opportunity to travel abroad to co-host experiential trips. The Senior Marketing Executive will be supported by the Brand Manager.

This role sits within an experienced cross functional team of superb marketers and brilliant graphic designers.Both the team and wider company offer a creative and supportive environment.We offer a hybrid homeworking & office-based proposition, with three days in the office and two days per week from home.

The role:

We are looking for a Senior Marketing Executive to support the execution of creative campaigns for our market leading airline and cruise line brands. The Senior Marketing Executive will take responsibility for the end-to-end management of creative campaigns designed to support the achievement of key strategic objectives for our partners. If you have a passion for marketing, a strong creative flair, excellent organisational skills, and the ability to multitask, this role could be a great fit for you.

Tasks and responsibilities include:

• Tactical implementation of marketing campaigns for our market leading airline/cruise line brands
• Executing the day-to-day implementation of all campaigns and communications
• Content creation including blogs, eshots, webpages/banners, social media, press adverts – taking complex messages and making them simple – always ensuring customer orientation
• Leading on smaller projects as directed by the Brand Manager and fulfilling creative marketing briefs
• Providing concise, timely and constructive feedback to peers where applicable
• Creating complete marketing reports for campaigns in relation to marketing performance and strategic ROI as directed
• Evaluate work including documenting successes and failures of all projects, implementing learnings and iterating for future projects
• Communicate well with all stakeholders across all projects, keeping them updated on all items and deliverability
• Producing ideas for promotional events and executing them as required
• Supporting the Brand Manager with any new product launches and product development plans
• Assisting the Partnerships Marketing Lead with crafting marketing proposals for our market leading airline and cruise line partners
• Website content updates and general maintenance
• Excellent attention to detail – ensuring factual accuracy of all content produced, excellent spelling, grammar and content editing skills.

The successful candidate will:

• Have a full-mix marketing skill set
• Be passionate, driven and creative
• Be willing to share ideas to propel our marketing work forward
• Have a great attitude and eagerness to collaborate to achieve shared goals
• Be a diplomatic communicator with great soft skills
• Be a team player
• Be comfortable pitching ideas to stakeholders at all levels
• Experience in campaign management

What you’ll get

• Annual company bonus in addition to your salary (subject to successful completion of your probationary period)
• 33 days annual leave, including bank holidays.
• Hybrid working options (minimum three days in the office).
• 5% matched company pension contribution.
• Modern office with on-site gym and bar so you can enjoy a free drink on a Friday!
• Internal training academy to support your learning and personal development.
• Additional company benefits to support your wellbeing and happiness!

Get to know us more:

Take a deeper look into who we are and what we do by visiting https://www.travelinnovationgroup.com

Seniority level

• Seniority level

  Mid-Senior level

Employment type

• Employment type

  Full-time

Job function

• Job function

  Marketing and Sales

• Industries

  Airlines and Aviation

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