Senior Marketing Content Editor

TN United Kingdom; London; On-site; GBP 35,000 - 45,000; Full time

Job summary

A leading university is seeking an experienced content specialist to create engaging digital content for student recruitment. The role involves managing web content, producing marketing materials, and collaborating with various teams to enhance student engagement. Ideal candidates should have strong editorial skills and a passion for higher education.

Benefits

28 days annual leave

Defined benefit pension scheme

Support for professional development

Wellbeing initiatives

Qualifications

• Proven experience in delivering high-quality digital marketing materials.
• Strong understanding of prospective student audiences.

Responsibilities

• Lead on the development of compelling digital content for student recruitment campaigns.
• Ensure content is accurate, accessible, and student-focused.

Skills

Content Creation

SEO

User Experience

Collaboration

Job description

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The Communications, Marketing and Recruitment (CMR) department plays a central role in telling the Goldsmiths story to our key audiences. The department covers internal communications, media relations, strategic communications, brand and design, digital (website, video and social media), marketing, business partnering, and UK and International recruitment. Colleagues are encouraged to be ambitious, committed to the learning and development of themselves and others, keen to work across conventional boundaries, and driven by the desire to play their part in the delivery of an excellent student, colleague and external audience experience.

About the role
We’re looking for an experienced and creative content specialist to lead on the development of compelling digital content for Goldsmiths. This role plays a key part in delivering impactful student recruitment campaigns – including Open Days, programme launches, conversion, and Clearing – by creating engaging content across our primary marketing resource, the Goldsmiths website. With editorial oversight of the Study section, you’ll ensure content is accurate, accessible, and student-focused. You'll also support the production of emails, video content and printed materials, reporting on performance and collaborating with teams across the university.

About the candidate
You’ll be a confident and collaborative content creator, with proven experience in delivering high-quality digital marketing materials. You’ll have a sharp editorial eye, excellent writing skills, and a good grasp of accessibility, SEO, and user experience principles. Comfortable managing multiple projects, you’ll be proactive and detail-oriented – able to lead on updates to key web content and support wider campaign delivery. Ideally, you’ll bring experience of working in higher education or a similarly complex organisation, with a strong understanding of prospective student audiences and a passion for creating content that drives engagement and action.

Benefits
We have generous benefits – an agile working environment, 28 days’ annual leave plus 6 paid closure days (4 at Christmas and 2 at Easter) plus all Bank Holidays, great transport links, a defined benefit pension scheme, support for professional development and a broad range of wellbeing initiatives such as staff choir, running club and creative writing classes.

Goldsmiths, University of London is passionate about advancing equality and celebrating diversity.