Senior Marketing Analyst – Financial Services - £46,000 + Excellent Benefits

JR United Kingdom; Stoke-on-Trent; Hybrid; GBP 46,000; Full time

Job summary

A leading UK financial services organisation is seeking a Senior Marketing Analyst to join their dynamic team in Stoke-on-Trent. The role involves shaping personalized marketing communications, driving engagement across various platforms, and ensuring compliance with data protection regulations. With a salary of £46,000 and excellent benefits, including hybrid working and a generous pension scheme, this is a fantastic opportunity for a data-savvy marketing professional.

Benefits

Generous pension scheme: up to 23% combined contribution

Life assurance (8x salary) and wellbeing support

Volunteering days

Qualifications

• Proven experience in data selection and campaign management tools.
• Strong understanding of 1-2-1 communications.
• Financial services experience is highly desirable.

Responsibilities

• Design and deliver data selections for marketing campaigns.
• Work hands-on with campaign tools.
• Ensure compliance with GDPR and data governance.

Skills

Analytical Skills

Data Selection

Campaign Management

GDPR Compliance

Tools

Adobe Campaign

Job description

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Senior Marketing Analyst – Financial Services - £46,000 + Excellent Benefits, stoke-on-trent

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Client:

Lorien

Location:

stoke-on-trent, United Kingdom

Job Category:

Other

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EU work permit required:

Yes

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Job Views:

3

Posted:

06.06.2025

Expiry Date:

21.07.2025

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Job Description:

Location: London (Hybrid: 2 Days Office / 3 Days Remote)

Type: Permanent

Salary: £46,000 + Excellent Benefits

Are you a data-savvy marketing professional with a passion for personalisation, performance, and precision? Our client, a leading UK financial services organisation, is looking for a Senior Marketing Analyst to join their dynamic and collaborative Design & Delivery team.

This is a fantastic opportunity to play a key role in shaping and delivering 1-2-1 communications that truly connect with customers. You will be instrumental in campaign design, data selection, and channel strategy—driving engagement and value across email, SMS, mail, and digital banking platforms.

The Role

As an Analyst, you will:

• Design and deliver data selections for marketing, service, and research campaigns.
• Work hands-on with campaign tools (e.g. Adobe Campaign).
• Collaborate with planning and creative teams to define targeting and decisioning criteria.
• Act as a subject matter expert, mentoring others and promoting best practices.
• Ensure compliance with GDPR and data governance standards.
• Contribute to a Centre of Excellence for campaign design and delivery.

What We’re Looking For

• Proven experience in data selection and campaign management tools.
• Strong understanding of 1-2-1 communications across multiple channels.
• Excellent analytical skills and the ability to translate data into actionable insights.
• Knowledge of data protection legislation (UK GDPR, PECR).
• A proactive, detail-oriented mindset with strong organisational skills.
• Financial services experience is highly desirable.

Why Join?

• Salary: £46,000 per annum
• Hybrid working: 2 days in the office (London) 3 days remote
• Generous pension scheme: up to 23% combined contribution
• Life assurance (8x salary), wellbeing support, and volunteering days
• A purpose-driven, customer-first culture that values fairness and innovation

Ready to Make an Impact?

If you're passionate about data, marketing, and making a difference in the lives of millions, this is your chance to join a values-led organisation that puts people first.

To find out more or apply, please contact Gary Wale at [emailprotected] for a confidential discussion.