Senior Manager, Marketing Platforms

RX Brasil; City Of London; On-site; GBP 120,000 - 180,000; Full time

Job summary

Elsevier in London seeks a senior leader to own the strategic direction of its Marketing Technology ecosystem. You will ensure platforms deliver measurable value, align with business priorities, and support growth through governance and investment planning.

You will collaborate with technology, data, and security teams to drive a cohesive MarTech roadmap. The role requires extensive experience in marketing tech platforms, vendor negotiations, and budget ownership, with a strong ability to

Qualifications

• Significant experience managing or overseeing marketing technology platforms/solutions at a strategic level.
• Strong track record of vendor negotiation, contract management, and budget ownership.
• Experience translating business needs into technical requirements with non-technical teams.
• Ability to build a coherent strategy across a fragmented tool landscape and influence senior stakeholders.
• Excellent commercial acumen and comfort owning budgets with ROI visibility.
• Strong stakeholder management and collaboration over direct authority.

Responsibilities

• Develop and own a multi-year Marketing Technology strategy with investment plans.
• Partner with Technology leadership to align MarTech with architecture, data, and security standards.
• Scan MarTech landscape for relevant tools and capabilities.
• Lead contract negotiations and renewals across the marketing platform portfolio.
• Own license and seat management across teams.
• Manage vendor relationships at a strategic level and ensure value delivery.
• Collaborate on MarTech budget forecasting and cost optimisation.
• Serve as central connector across Platform Product Managers to ensure integration.

Skills

Marketing tech strategy

Vendor negotiation

Budget ownership

Stakeholder influence

Cross-functional collaboration

Roadmap alignment

Job description

Are you passionate about shaping the future of marketing technology and ensuring platforms deliver measurable business value? Do you enjoy building strategic partnerships, influencing senior stakeholders, and creating a connected technology ecosystem that enables marketing teams to succeed?

About our Team

The Data and Analytics Centre of Excellence, part of the Elsevier Marketing Excellence division, helps marketers use data with confidence to drive customer and business value, by providing analytics, attribution and ROI insight, data governance, and the platforms and training that let teams self-serve.

About the Role

As a senior leader within the Data and Analytics Centre of Excellence, you will own the strategic direction of Elsevier’s Marketing Technology (MarTech) ecosystem. You will help ensure that marketing platforms deliver measurable value, align with business priorities, and support long-term growth through effective governance, investment planning, and stakeholder collaboration.

Responsibilities

• Develop and own a multi-year Marketing Technology strategy, identifying where to invest, consolidate, or retire platforms based on business need and market direction
• Partner closely with Technology leadership to align the MarTech roadmap with broader technology architecture, data, and security standards
• Horizon-scan the MarTech landscape to identify emerging tools and capabilities relevant to the business
• Lead contract negotiations and renewals across the marketing platform portfolio
• Own licence and seat management, ensuring allocation matches actual usage and need across teams
• Manage vendor relationships at a strategic level, holding platforms accountable to roadmap commitments and value delivery
• Partner with Technology to manage the overall MarTech budget, including forecasting, cost optimisation, and business case development for new investment
• Act as the central connective point across Platform Product Managers, ensuring platforms are integrated and work together rather than in silos

Requirements

• Significant experience managing or overseeing marketing technology platforms/solutions at a strategic level (e.g. CDPs, engagement/CRM platforms, social/CX tools, AI content tools)
• Strong track record of vendor negotiation, contract management, and budget ownership
• Experience working cross-functionally with Technology teams, translating business needs into technical requirements without being a technical specialist yourself
• Ability to build a coherent strategy across a fragmented tool landscape and influence senior stakeholders
• Strong commercial acumen and comfort owning budgets and demonstrating ROI
• Excellent stakeholder management and the ability to succeed through influence and collaboration rather than direct authority over platform teams

Work in a Way That Works for You

We promote a healthy work/life balance across the organisation. We offer an appealing working prospect for our people. With numerous wellbeing initiatives, shared parental leave, study assistance, and sabbaticals, we will help you meet your immediate responsibilities and your long-term goals.

Working Pattern

Working flexible hours - flexing the times when you work in the day to help you fit everything in and work when you are the most productive.

About the Business

A global leader in information and analytics, we help researchers and healthcare professionals advance science and improve health outcomes for the benefit of society. Building on our publishing heritage, we combine quality information and vast data sets with analytics to support visionary science and research, health education and interactive learning, as well as exceptional healthcare and clinical practice. At Elsevier, your work contributes to the world's grand challenges and a more sustainable future. We harness innovative technologies to support science and healthcare to partner for a better world. We know your well-being and happiness are key to a long and successful career. We are delighted to offer country specific benefits. Click here to access benefits specific to your location. We are committed to providing a fair and accessible hiring process. If you have a disability or other need that requires accommodation or adjustment, please let us know by completing our Applicant Request Support Form or please contact 1-855-833-5120.

Equal Opportunity Employer

We are an equal opportunity employer: qualified applicants are considered for and treated during employment without regard to race, color, creed, religion, sex, national origin, citizenship status, disability status, protected veteran status, age, marital status, sexual orientation, gender identity, genetic information, or any other characteristic protected by law. USA Job Seekers: EEO Know Your Rights.

Elsevier is a global leader in advanced information and decision support for science and healthcare. We believe that by working together with the communities we serve, we can shape human progress to go further, happen faster, and benefit all. We support continuous discovery and uphold the highest standards of content integrity, reliability, and reproducibility so the communities we serve can advance their field of science, healthcare or innovation with confidence. By combining high-quality content with powerful analytics, we transform complexity into clarity and deliver mission-critical insights that help professionals make better decisions when it matters most. We deliver insights that help research institutions, governments, and funders achieve their goals. We help researchers discover and share knowledge, collaborate, and accelerate innovation. We help librarians provide verified, quality information to universities. We help innovators turn knowledge into new products. We help health professionals improve patient care and educators train the next generation of doctors and nurses. Connecting quality content and innovative technologies, we make progress go further and happen faster. And by championing inclusion and sustainability, we ensure progress benefits all. With 9,500 employees, over 2,300 technologists in 5 major tech hubs, and more than 60 locations across the globe, we are committed to supporting the scientific and healthcare communities across the world. We offer a diverse range of opportunities across technology, commercial, business, and early career jobs. If you are looking for a career that inspires progress in science, innovation and health, and allows you to grow every day, find your team at Elsevier. Elsevier is part of RELX Group. Let’s shape progress together. Join us. elsevier.com/about/careers