Senior Manager, Global Corporate Media Relations

GSK

Camden Town

On-site

GBP 90,000 - 130,000

Full time

8 days ago

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Job summary

GSK, a global biopharma leader, seeks a Senior Manager Relying on established media relations experience to manage global outreach and respond to enquiries across time zones. You will lead proactive announcements, drive strategy, and mentor a media team in a fast-paced, highly regulated environment.

You will develop relationships with top-tier outlets, support major corporate events, and collaborate with regional teams to tailor messaging for local markets while upholding the highest standards

Qualifications

  • Strong written and verbal communication skills.
  • Calm under pressure and able to move quickly in response to media interest.
  • Attention to detail with ability to manage multiple pieces of work.
  • Team player with ability to build networks across time zones and cultures.
  • Interest in improving systems and processes, including AI.
  • Experience using media monitoring and analytics tools to generate insights.
  • Willingness to travel occasionally and work across time zones.

Responsibilities

  • Plan and execute proactive media announcements to build GSK's reputation globally.
  • Lead media team systems and processes to ensure efficiency and accuracy.
  • Manage media responses for corporate issues, including crisis comms.
  • Develop relationships with top-tier global and UK media to support strategy.
  • Support media strategy and briefing materials for key corporate events.
  • Collaborate with regional teams to adapt global narratives for local markets.
  • Build a strong internal network to deliver on objectives across functions.
  • Monitor media coverage and provide insight reports with recommended actions.
  • Uphold high standards of judgement, accuracy and ethical communications.
  • Experience in pharma or similarly regulated industry is a plus.

Skills

Media relations
Crisis communication
Strategic communications
Stakeholder engagement
Global media networks
Storytelling

Education

Bachelor's or Master's degree
Journalism/media relations qualification (nice to have)

Job description

As a major global biopharma company, and one of the UK's largest listed businesses, GSK generates considerable media interest. Journalists reporting on business, science, health and political affairs all cover GSK on a daily basis. This reporting directly impacts the company's reputation, products, people and shareholders, and influences our key stakeholders including: healthcare professionals; governments; patients; regulators; investors and analysts. GSK's Global Corporate Media Relations team is responsible for protecting and strengthening the company's reputation by managing relationships, newsflow and issues with top-tier national and international media organisations. As Senior Manager, Global Corporate Media Relations, you will bring existing media relations experience and skills to the role to manage and develop our key media relationships globally. You will gain the opportunity to advance your corporate communications career development through working closely with established senior industry leaders in a major global company and reporters at top tier media organisations.

  • Support planning and execution of proactive media announcements and other activity to build GSK's reputation with global, national and specialist outlets/publications, including integrated campaign planning, messaging and briefing senior spokespeople.
  • Lead on managing media team systems and processes, and other administrative tasks as required, to ensure the team is working as effectively as possible across proactive and reactive media engagement.
  • Manage media responses for corporate issues - including crisis comms - and routine enquiries, ensuring accuracy, speed and alignment across communications and government affairs, legal, medical and business partners.
  • Develop relationships between GSK and top-tier global and UK corporate media (e.g. FT, Bloomberg, Reuters, Economist, The Times) to build understanding of and confidence in the company's strategy.
  • Support media strategy, communication plans and briefing materials for key corporate events such as the company's quarterly financial results, strategic business updates and Annual General Meeting.
  • Work closely with regional and local communications teams to adapt global narratives for local markets and ensure consistent delivery.
  • Build a strong internal network and leverage this to deliver on the objectives above.
  • Monitor media coverage and social channels, produce insight reports and recommend actions to improve reach and impact.
  • Demonstrable experience of working in a fast-paced, external-facing communications environment, with specialism in media relations, requiring the highest standards of judgement, accuracy and attention to detail.
  • Experience of pharma industry or similarly highly regulated industry a plus.
Job-related skills:
  • Strong written and verbal communication skills and the ability to simplify complex topics.
  • Calm under pressure and able to move quickly in response to media interest.
  • Attention to detail, ability to manage multiple pieces of work simultaneously and commitment to maintaining high standards.
  • Team player, able to build relationships/networks and work well with subject-matter experts, legal and policy colleagues, ideally with experience of working across time zones and cultures.
  • Interested in and takes responsibility for how systems and processes can be improved - including pragmatic use of AI and/or other innovative technologies - with a proactive approach to advocate for and embed these improvements
  • Experience using media monitoring and analytics tools to generate insight.
  • Ability to travel occasionally and work flexibly across time zones.
If you have the following characteristics, it would be a plus:
  • Track record of working on media programmes that include social amplification and owned channels.
  • Familiarity with stakeholder engagement and public affairs in a corporate context.
  • Bachelor's or Master's degree. A secondary qualification in journalism or media relations is a plus.
  • Content Development, Corporate Copywriting, Crisis Communication Management, Data Analytics, Digital Fluency, Market Shaping, Public Relations (PR), Reputation Management, Risk Management, Storytelling
  • Uniting science, technology and talent to get ahead of disease together.

GSK is a global biopharma company with a purpose to unite science, technology and talent to get ahead of disease together. We aim to positively impact the health of 2.5 billion people by the end of the decade, as a successful, growing company where people can thrive. We get ahead of disease by preventing and treating it with innovation in specialty medicines and vaccines. We focus on four therapeutic areas: respiratory, immunology and inflammation; oncology; HIV; and infectious diseases - to impact health at scale. People and patients around the world count on the medicines and vaccines we make, so we're committed to creating an environment where our people can thrive and focus on what matters most.

Our culture of being ambitious for patients, accountable for impact and doing the right thing is the foundation for how, together, we deliver for patients, shareholders and our people.

GSK is an Equal Opportunity Employer.

This ensures that all qualified applicants will receive equal consideration for employment without regard to race, color, religion, sex (including pregnancy, gender identity, and sexual orientation), parental status, national origin, age, disability, genetic information (including family medical history), military service or any basis prohibited under federal, state or local law.

We believe in an agile working culture for all our roles. If flexibility is important to you, we encourage you to explore with our hiring team what the opportunities are.

Should you require any adjustments to our process to assist you in demonstrating your strengths and capabilities contact us at UKRecruitment.Adjustments@gsk.com where you can also request a call. Please note should your enquiry not relate to adjustments, we will not be able to support you through these channels. However, we have created a Recruitment FAQ guide.

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