Senior Licensing Manager, Brands & Partnerships

IMG LIVE; Greater London; On-site; GBP 55,000 - 75,000; Full time

Job summary

IMG LIVE is seeking a commercially driven Licensing Manager to support the growth and management of a dynamic portfolio of lifestyle, heritage, and food & beverage brands. You will identify and secure new licensing opportunities, manage existing partnerships, support financial performance, and ensure contract administration runs smoothly.

You will work closely with clients, licensees, legal, finance, marketing and creative teams to drive licensing program success, renewals, and strategic growth

Qualifications

• Minimum of 2yrs experience in licensing, including but not limited to lifestyle, British and food & beverage brands.
• Experience and proven success in securing new licensees and expanding licensing programs.
• Highly organised, detailed, and adaptable. Ability to manage workload and switch between sales, brands, clients and licensees is essential.
• A quick learner and able to find solutions to problems.
• Team player but also able to use initiative and be proactive.
• Personality, attitude and enthusiasm are key to build trusting relationships with clients, licensees, new prospects and colleagues.
• Efficient in Word, PowerPoint, Excel and CRM systems.
• Good communicator and professional personal presentation.

Responsibilities

• Licensee Management: ensure licensees actively sell into territories and retailers within their license agreement; analyze sell-out data and report performance.
• New Business Development: prospect, pitch, and secure new license deals; update sales materials and prospect lists.
• Client Management: manage communications with the client and licensees; provide weekly/monthly updates and meetings.
• Financial Reporting & Analysis: collaborate with finance on quarterly and biannual reports; forecast revenue and royalties.
• Legal Administration: draft and review contract terms with legal; ensure executed signatures and proper handover to finance.

Skills

Licensing experience

Highly organized

Attention to detail

Problem solving

Proactive

Communication

Presentation skills

Tools

CRM systems

Job description

IMG LIVE is seeking a commercially driven Licensing Manager to support the growth and management of a dynamic portfolio of lifestyle, heritage, and food & beverage brands. You will identify and secure new licensing opportunities, manage existing partnerships, support financial performance, and ensure contract administration runs smoothly.

You will work closely with clients, licensees, legal, finance, marketing and creative teams to drive licensing program success, renewals, and strategic growth