Senior Insights Analyst - 12 months FTC

PlayStation Network; City Of London; Hybrid; GBP 40,000 - 60,000; Full time

Job summary

A leading gaming platform is seeking a Senior Analyst, Insights to support the PlayStation Store. This role is crucial for understanding customer behavior and supporting data-informed decision-making. Responsibilities include analyzing store experiments, delivering insights to stakeholders, and helping to optimize the gaming storefront. Strong SQL skills, experience with BI tools, and excellent communication skills are required. Benefits include hybrid working, private medical insurance, and generous holiday.

Benefits

Private medical insurance

25 days holiday per year

On-site gym

Free soft drinks

Access to cycle garage and showers

Qualifications

• Strong SQL skills for querying and manipulating large datasets.
• Experience with BI tools (Domo or similar) to create dashboards and data visualizations.
• High proficiency in MS Office (especially Excel and PowerPoint) for analysis and presentation.
• Excellent communication and presentation skills with the ability to explain complex insights to non-technical audiences.
• Strong analytical curiosity and the ability to think outside the box to generate understanding.
• Ability to balance multiple priorities and deliver insights in a fast-paced environment.
• Self-starter with attention to detail, accuracy, and a passion for data-driven decision-making.

Responsibilities

• Lead analysis of store experimentation, providing robust insights into performance and customer impact.
• Prioritize experimentation opportunities and developments in partnership with product and business teams.
• Deliver expert, data-driven advice to non-technical stakeholders to influence decision-making.
• Identify and communicate shifts in user behaviour, helping the business anticipate and respond effectively.
• Present insights and recommendations in a clear, compelling manner to stakeholders at multiple levels.

Skills

Strong SQL skills

Experience with BI tools

High proficiency in MS Office

Excellent communication skills

Analytical curiosity

Ability to balance multiple priorities

Attention to detail

Job description

Overview

PlayStation isn’t just the Best Place to Play — it’s also the Best Place to Work. Today, we’re recognized as a global leader in entertainment producing The PlayStation family of products and services including PlayStation5, PlayStation4, PlayStationVR, PlayStationPlus, acclaimed PlayStation software titles from PlayStation Studios, and more.

PlayStation also strives to create an inclusive environment that empowers employees and embraces diversity. We welcome and encourage everyone who has a passion and curiosity for innovation, technology, and play to explore our open positions and join our growing global team.

The PlayStation brand falls under Sony Interactive Entertainment, a wholly-owned subsidiary of Sony Group Corporation.

Role Overview:

Sony Interactive Entertainment is looking for a Senior Analyst, Insights to provide parental cover within the team supporting the PlayStation Store. This role is integral to understanding customer behaviour, driving data-informed decision-making, and supporting experimentation across the Store platform. The successful candidate will bring analytical expertise, curiosity, and strong stakeholder communication skills to help optimize and evolve one of the world’s largest digital gaming storefronts. Please note this is a 12 month FTC.

What you'll be doing

This is a visible role, working closely with multiple teams to generate actionable insights that shape player experiences and business outcomes.

Responsibilities

• Lead analysis of store experimentation, providing robust insights into performance and customer impact.
• Prioritize experimentation opportunities and developments in partnership with product and business teams.
• Deliver expert, data-driven advice to non-technical stakeholders to influence decision-making.
• Provide ad-hoc analytical support for the PlayStation Store business as needed.
• Identify and communicate shifts in user behaviour, helping the business anticipate and respond effectively.
• Present insights and recommendations in a clear, compelling manner to stakeholders at multiple levels.

What we're looking for

• Strong SQL skills for querying and manipulating large datasets.
• Experience with BI tools (Domo or similar) to create dashboards and data visualizations.
• High proficiency in MS Office (especially Excel and PowerPoint) for analysis and presentation.
• Excellent communication and presentation skills with the ability to explain complex insights to non-technical audiences.
• Strong analytical curiosity and the ability to think outside the box to generate understanding.
• Ability to balance multiple priorities and deliver insights in a fast-paced environment.
• Self-starter with attention to detail, accuracy, and a passion for data-driven decision-making.
• Hybrid working (within Flexmodes).
• Private medical insurance.
• 25 days holiday per year.
• On-site gym, free soft drinks, and access to cycle garage and showers.

Qualifications

• Strong SQL skills for querying and manipulating large datasets.
• Experience with BI tools (Domo or similar) to create dashboards and data visualizations.
• High proficiency in MS Office (especially Excel and PowerPoint) for analysis and presentation.
• Excellent communication and presentation skills with the ability to explain complex insights to non-technical audiences.
• Strong analytical curiosity and the ability to think outside the box to generate understanding.
• Ability to balance multiple priorities and deliver insights in a fast-paced environment.
• Self-starter with attention to detail, accuracy, and a passion for data-driven decision-making.

Equal Opportunity

Sony is an Equal Opportunity Employer. All persons will receive consideration for employment without regard to gender (including gender identity, gender expression and gender reassignment), race (including colour, nationality, ethnic or national origin), religion or belief, marital or civil partnership status, disability, age, sexual orientation, pregnancy, maternity or parental status, trade union membership or membership in any other legally protected category.

We strive to create an inclusive environment, empower employees and embrace diversity. We encourage everyone to respond.

PlayStation is a Fair Chance employer and qualified applicants with arrest and conviction records will be considered for employment.

Diversity & Inclusion – Monitoring

UK Diversity & Inclusion - Voluntary Equal Opportunity Monitoring: Sony Interactive Entertainment Europe Limited (SIEE) is committed to ensuring that all job applicants and members of staff are treated equally, without discrimination. Collecting diversity data helps maintain equal opportunities and identify barriers to diversity. Reading this notification and consenting is optional and will not affect your application.